Marketing Manager

GPW Recruitment; St Helens; On-site; GBP 36,000 - 45,000; Full time

Job summary

A leading recruitment agency is seeking a Marketing Manager based in St Helens. In this role, you will manage various marketing activities aimed at expanding the market reach of specialist manufactured products in the international defence sector. Ideal candidates will possess a degree in marketing and proven marketing experience, with a focus on digital marketing and project management. The position offers a competitive salary, bonus scheme, and benefits including private healthcare.

Benefits

Contributory pension scheme

Private health insurance

25 days holiday

Bonus scheme based on contribution

Qualifications

• Proven experience in managing marketing campaigns and initiatives.
• Ability to translate business goals into engagement and revenue.
• Strong record of effective communication with stakeholders.

Responsibilities

• Manage all marketing activities including campaigns and digital marketing.
• Develop comprehensive digital plans for awareness and lead generation.
• Conduct market research for growth opportunities.

Skills

Proven experience in marketing roles

Excellent verbal and written communication skills

Strong organizational and planning skills

Strong interpersonal skills

Education

Degree level or equivalent in Marketing or related subject

Tools

Microsoft Office

WordPress

Job description

Overview

Reference number: 50471

Job title: Marketing Manager

Salary: to £36,000 - £45,000 pa + bonus + private healthcare

Location: St Helens

Duration: Permanent

Start date: ASAP

GPW Recruitment are working with an established, specialist manufacturer in St Helens to recruit a Marketing Manager. In this newly created role you will report to the Managing Director with a focus on growing and developing a range of specialist manufactured products into the international defence market. Candidates are welcome from all industries, however candidates with a qualification or experience in Chemical, Chemistry or Research and Development would be of particular interest.

Responsibilities

• Manage all marketing activities including campaigns, events, blogs, digital marketing to translate business goals into engagement, leads and revenue.
• Develop and drive comprehensive digital plans for awareness and lead generation campaigns with KPI's and reporting metrics to assess campaign success.
• Provide creative development and art direction for ads, campaigns and graphics that support sales objectives and build brand awareness.
• Write and oversee the creation of sales and marketing materials, press releases, presentations, social media content and website content.
• Maintain awareness of emerging trends and best practices to identify opportunities to apply to business strategy and plan.
• Conduct market research to identify trends and opportunities for growth.
• Identify and target specific campaigns for products and geographical locations within Europe and around the world.
• Lead project management for marketing initiatives.
• Act as prime driver and thought leader for development of new campaigns and initiatives.
• Monitor and analyse the performance of digital marketing campaigns via tools such as Google Analytics and Social Media Analytics.

Qualifications and Experience

• Proven experience in marketing roles.
• Proficiency in Microsoft Office and WordPress.
• Excellent verbal and written communication skills.
• Strong organizational and planning skills. Ability to manage multiple projects simultaneously whilst meeting deadlines and budgets.
• Degree level or equivalent in Marketing or related subject.
• Proven record of effective communication, capable of articulating complex topics and subject matter.
• Strong interpersonal skills with a proven ability to work well with internal and external stakeholders.

Benefits

• Salary £36,000 pa - £45,000 pa depending on experience
• A contributory pension scheme
• Private health insurance
• Bonus scheme based on individual contribution and company profitability, paid at Directors discretion.
• 25 days holiday per year + 8 bank holidays
• Hours of work Monday to Friday 8:30 to 16:30 with half hour paid lunch break. (Friday finish at 15:30) 39 hours per week.

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