Marketing Manager

Embassy of Beauty; Greater London; On-site; GBP 35,000 - 52,000; Full time

Job summary

Embassy of Beauty in London seeks a marketing and content lead to own the UK and US calendar, website content, CRM emails, and social channels. You will collaborate with our Head of Ecommerce and Designer to turn skincare expertise into demand across two markets.

The role requires a solid track record in premium beauty marketing, a portfolio of published writing, and experience with CRM automation and creator collaborations. Join us to drive growth and engage communities.

Qualifications

• 3+ years in marketing or content for premium beauty/skincare brands or retailers.
• Portfolio of published writing including web and email copy.
• Experience writing CRM emails and automated flows, ideally in Klaviyo.
• Proven ability to grow a brand's social account and work with creators.
• Ability to plan shoots and brief a designer; capability to film short-form video on a phone.

Responsibilities

• Own the UK and US marketing calendar across promotions, launches, emails, onsite and social.
• Own all website content including product pages, brand pages, landing pages, journal articles and SEO copy.
• Own CRM content and automated flows for both markets, in collaboration with Acquisition and Retention teams.
• Plan and run Instagram and TikTok content strategy, posting and community management.
• Plan and direct content shoots in our clinic with our graphic designer and produce launch stories for new brands.
• Run creator and influencer seeding and track outcomes.
• Manage press requests, product placements and clinic events.

Skills

Marketing experience

Content writing

CRM emails

Social growth with creators

Media planning

Calendar management

Skincare interest

Tools

Klaviyo

Job description

You will own our marketing calendar, web content, CRM content and social channels across the UK and US. You will turn our brands, our expertise and our clinic into content that builds demand and drives sales. You report to the Head of Ecommerce and Marketing and work closely with our graphic designer and our ecommerce and acquisition team.

About Embassy of Beauty

Embassy of Beauty finds the world's most exceptional niche skincare brands: the ones often overlooked, which deliver remarkable results. Every brand we stock passes our curation standard of authenticity, efficacy and transparency, and our team tests every product across a range of skin types before it reaches a customer.

We sell online in the UK and the US, and run a treatment clinic at our Kensington home. Our anchor brand is Biologique Recherche, alongside a curated edit of clinical skincare brands.

What you will do

• Own the marketing calendar for the UK and US: promotions, launches, emails, onsite and social.
• Own all website content: product pages, brand pages, landing pages, journal articles and SEO copy.
• Own CRM content: write every email campaign, automated flow and loyalty message for both markets, working with our Acquisition and Retention Manager on segments and results.
• Plan and run our Instagram and TikTok, from strategy to posting and community management.
• Plan and direct content shoots in our clinic with our graphic designer: treatments, product testing and expert advice.
• Write launch stories for every new brand we bring in.
• Run creator and influencer seeding, and track what it delivers.
• Manage press requests, product placements and clinic events.

What you bring

• Three or more years in marketing or content for a premium beauty or skincare brand or retailer.
• A portfolio of published writing you are proud of, including web and email copy.
• Experience writing CRM emails and automated flows, ideally in Klaviyo.
• Proof that you have grown a brand social account and worked with creators.
• The ability to plan a shoot and brief a designer, and to film short-form video on a phone.
• The organisation to run one calendar across two markets.
• An interest in skincare ingredients and results, not only aesthetics.