Marketing Manager

Command Recruitment; Greater London; Hybrid; GBP 35,000 - 40,000; Full time

Job summary

A premium entertainment venue in Central London is seeking a Marketing Manager to lead its digital marketing strategy and enhance brand visibility. The role includes managing campaigns, social media presence, and coordinating with creative teams. Candidates should have 2-4 years of marketing experience, preferably in hospitality, alongside strong analytical skills. Compensation includes a base salary of £35,000-£40,000 with performance bonuses and staff perks, and requires occasional evening work for events.

Benefits

Performance-based bonuses

Staff discounts

Free meals during shifts

Opportunity for growth in the company

Qualifications

• 2-4 years’ experience in marketing, ideally in hospitality or entertainment.
• Proven experience managing digital marketing campaigns.
• Strong understanding of social media trends and analytics.
• Experience managing creative teams and freelancers.

Responsibilities

• Lead the digital marketing strategy and campaigns.
• Oversee all social media management and content production.
• Coordinate outsourced teams and ensure brand delivery.
• Manage community engagement and online presence.
• Develop brand voice and growth strategies.

Skills

Digital marketing management

Social media strategy

Analytical skills

Creative team management

Fluency in English

Job description

Marketing Manager

Salary: £35,000-£40,000 per year + performance bonuses
Contract: Full-time
Work Pattern: On-site / Hybrid (occasional evenings required)

Company Overview

A premium entertainment and nightlife venue in Central London, combining immersive gaming experiences, cinema‑style entertainment, cocktails, food, and a high‑energy social atmosphere. The venue hosts weekly themed events, tournaments, private bookings, and curated experiential nights.

The business is focused on building a standout destination brand‑one that blends entertainment, community, and nightlife to deliver a consistently memorable guest experience.

Role Purpose

The Marketing Manager will lead the digital marketing strategy, brand growth, and online visibility of the business. This is a hands‑on, strategic role responsible for planning and executing campaigns, driving bookings and footfall, and maintaining a strong, trend‑driven brand presence.

The role includes direct coordination of outsourced creative and marketing teams, ensuring consistent delivery across social media, paid advertising, and digital channels.

Key Responsibilities

1. Digital Strategy & Campaign Management
   Plan and deliver weekly and monthly digital marketing campaigns
   Manage paid advertising across Meta, TikTok, and Google platforms
   Analyse performance data and optimise campaigns for reach, conversions, and footfall
   Develop promotional strategies for events, themed nights, tournaments, and private bookings
   Maintain and manage the overall marketing calendar
2. Social Media Management
   Oversee social media platforms including Instagram and TikTok
   Coordinate with social media managers, videographers, and designers to produce high‑quality content
   Review and approve content plans, captions, and posting schedules
   Monitor trends and adapt content direction to maintain relevance
   Track engagement, growth, and content performance metrics
3. Outsourced Team Coordination
   Act as the primary point of contact for external designers, editors, and social media specialists
   Provide clear briefs, timelines, and performance expectations >Review and approve visuals, videos, and branded assets
   Ensure deadlines are met and output aligns with brand standards
   Evaluate team performance and recommend improvements
4. Community & Online Presence
   Build excitement and anticipation around events and experiences >Oversee online communication and response guidelines
   Monitor guest feedback across reviews and social platforms >Strengthen brand loyalty and community engagement through consistent messaging >Support event‑related promotions in collaboration with internal teams
5. Brand Development & Growth
   Develop and evolve the brand voice, tone, and long‑term identity
   Manage influencer marketing and micro‑creator collaborations >Contribute ideas for viral campaigns and innovative digital experiences >Ensure brand consistency across all digital and customer touchpoints

Requirements

• 2-4 years’ experience in marketing, ideally within hospitality, nightlife, entertainment, or F&B
• Proven experience managing digital marketing campaigns and paid media
• Strong understanding of short‑form video content and social media trends
• Experience briefing and managing creative or outsourced teams
• Fluency in English; additional language skills beneficial for international team coordination
• Solid understanding of analytics, performance metrics, and optimisation
• Experience working with agencies, freelancers, or external partners
• Organised, strategic, and comfortable working independently
• Willingness to work occasional evenings for major campaigns or events

Compensation & Benefits

Base salary: £35,000-£40,000 per year
Performance‑based bonuses, including:
• Viral campaign bonus
• Event promotion performance bonus
• Social growth bonus
• Free meal and drink during shifts
• Staff discounts and team perks
• Opportunity to grow with an expanding entertainment brand