Marketing Manager

Lloyd Recruitment; England; Hybrid; GBP 46,000 - 55,000; Full time

Job summary

A leading marketing agency in Dartford is looking for an experienced Marketing Manager to shape and deliver multi-channel marketing campaigns across international events and digital media. The ideal candidate should have proven experience in marketing, strong leadership skills, and ability to analyze data for optimising campaigns. This role offers a salary up to £55,000 and includes benefits like private medical insurance and a pension.

Benefits

On-site canteen

Free parking

Casual dress code

Company events

Pension

Private medical insurance

Qualifications

• Proven experience in marketing events, publishing, or media.
• Track record of driving registrations, subscriptions, or advertising revenue.
• Familiarity with marketing automation and analytics tools.

Responsibilities

• Develop and execute comprehensive marketing strategies for events.
• Lead planning and optimisation of multi-channel campaigns.
• Focus on acquiring and retaining high-value audiences.
• Collaborate with sales and event teams to align marketing efforts.
• Lead and mentor a growing marketing team.
• Monitor campaign performance using data analytics.

Skills

Strategic marketing leadership

Event planning

Digital media expertise

Data analysis

Relationship-building

Tools

Adestra/HubSpot

Google Analytics

SEO

PPC

Content platforms

Job description

Overview

Marketing Manager – Outskirts of Dartford

Salary: Up to £55,000 DOE

Type: Full-time, permanent, Monday to Friday

Hybrid working

Must be a driver due to office location

Lloyd Recruitment Services is working with a leading company seeking an experienced Marketing Manager to join their growing team.

Are you a strategic marketing leader with a passion for events, publishing, and digital media? This is your opportunity to shape and deliver marketing campaigns across a diverse international portfolio of conferences, awards, webinars, and digital platforms.

We are looking for a commercially minded Marketing Manager to lead the vision, strategy, and execution of multi-channel campaigns that drive audience growth, engagement, and revenue. This is a hands-on leadership role where you will combine big-picture thinking with practical delivery — inspiring your team and collaborating closely with sales, editorial, and event leads.

Key responsibilities

• Develop and execute comprehensive marketing strategies for events, publications, and digital platforms
• Lead the planning, execution, and optimisation of multi-channel campaigns (email, SEO, PPC, social media, content marketing, partnerships)
• Focus on acquiring and retaining high-value audiences, particularly senior decision-makers in global markets
• Collaborate with sales, editorial, and event teams to align marketing efforts with commercial objectives and editorial direction
• Lead, mentor, and develop a growing marketing team
• Monitor campaign performance using data and analytics to refine strategies and maximise results
• Represent the company at industry events, building strong relationships with stakeholders, sponsors, and partners

Requirements

• Proven experience in marketing events, publishing, or media
• Track record of driving delegate registrations, subscriptions, sponsorships, or advertising revenue
• Familiarity with Adestra/HubSpot, Google Analytics, SEO, PPC, paid social, and content platforms
• Ability to analyse data and insights to optimise campaigns
• Strong relationship-building skills at all levels
• Willingness to travel in the UK and internationally

Benefits

• Salary up to £55,000 DOE
• On-site canteen and free parking
• Casual dress code
• Company events
• Pension
• Private medical insurance

Extra Information

• Refer a friend and earn up to £500 (see website for details)
• Due to high application volumes, only shortlisted candidates will be contacted. If you don’t hear from us within 5 days, please assume you have not been successful
• By applying, you accept Lloyd Recruitment Services’ Privacy and GDPR Policy (see website)

Lloyd Recruitment Services acts as an employment agency for this vacancy and is an equal opportunities employer