Marketing Manager

LSBM LIMITED; City Of London; On-site; GBP 51,000 - 56,000; Full time

Job summary

A leading beauty education provider in the UK is seeking a Marketing Manager to develop and execute marketing strategies aimed at increasing brand awareness and student enrolment. The ideal candidate will hold a Bachelor’s degree in Marketing with 3–5 years of relevant experience. Responsibilities include managing digital marketing channels, planning campaigns, conducting market research, and engaging with influencers. This full-time position offers a salary of £51,000 – £56,000 yearly.

Qualifications

• 3–5 years of experience in marketing, branding, or digital marketing.
• Ability to produce marketing copy, social media content, and press releases.
• Experience in KOL, influencer, or blogger marketing is a plus.

Responsibilities

• Develop marketing and sales strategies.
• Plan and deliver integrated marketing campaigns.
• Conduct market research and competitor analysis.
• Manage marketing channels for consistent brand communication.
• Organise promotional campaigns and events.

Skills

Digital marketing channels familiarity

English copywriting skills

Project management

Brand awareness

Education

Bachelor’s degree in Marketing or related field

Job description

Company Introduction

London School of Beauty and Make-up (LSB) is a private beauty education provider in the UK. Our courses range from foundational beauty therapy and skincare training to advanced non-medical aesthetic treatments. We are committed to providing students with industry‑recognised qualifications alongside strong practical skills.

Job Responsibilities

• Working with internal teams to develop marketing and sales strategies and set recruitment targets.
• Planning and delivering integrated marketing and brand campaigns to increase brand awareness and student enrolment.
• Conducting market research and competitor analysis to optimise marketing plans.
• Managing marketing channels including the website, social media, and email marketing to ensure consistent brand communication.
• Organising promotional campaigns such as open classes, trial sessions, and seasonal marketing activities.
• Monitoring enrolment and sales data, preparing reports, and providing strategic recommendations to management.
• Leading and coordinating the marketing team to deliver campaigns effectively.
• Managing partnerships with KOLs, influencers, and beauty bloggers to increase brand exposure.
• Organising online and offline events including open days, workshops, and exhibitions.
• Developing relationships with partners and clients.

Education, Skills & Qualifications

• Bachelor’s degree or above, preferably in Marketing, Business Management, Media Studies, Brand Management, or a related field.
• At least 3–5 years of experience in marketing, branding, or digital marketing.
• Familiarity with digital marketing channels and tools, including social media management as well as content creation and publishing.
• Strong brand awareness and aesthetic sensibility, with interest or sensitivity to the beauty, aesthetics, or health industry.
• Excellent English copywriting skills, capable of producing marketing copy, social media content, and press releases.
• Strong project management and execution capabilities, with the ability to independently plan, organise, and deliver marketing campaigns and partnership projects.
• Experience in KOL, influencer, or blogger marketing would be an advantage.

Experience: Required
Employment: Full-time
Schedule: Monday to Friday
Salary: £51,000 – £56,000 yearly

About LSBM LIMITED

UK-based beauty education and training provider offering professional courses.