Marketing Manager

Travel Trade Recruitment Limited; City Of London; Hybrid; GBP 38,000 - 45,000; Full time

Job summary

A leading travel recruitment company seeks a Commercial Marketing Manager in London to drive marketing strategies and oversee product performance. This role involves building partnerships, leading a small team, and analyzing performance data. The ideal candidate has a background in marketing within the travel industry and strong analytical skills. This position offers a hybrid work model and a salary up to £45,000.

Qualifications

• Proven experience in a commercial, product, or marketing management role within the travel industry.
• Excellent communication and negotiation skills, with confidence in representing the business externally.
• Strong analytical skills, with the ability to interpret data and make commercially sound decisions.

Responsibilities

• Execute marketing and product strategies aligned with company goals.
• Plan and deliver multi-channel marketing activity to drive customer acquisition.
• Lead, mentor, and support a small cross-functional team.

Skills

Communication skills

Negotiation skills

Analytical skills

Hands-on marketing experience

Team leadership

Job description

Key Commercial Responsibilities

• Execute marketing and product strategies aligned with company goals.
• Support the product portfolio performance, ensuring profitability & market relevance across all product lines.
• Assist in forecasting and managing revenue targets across marketing and product lines.
• Manage the marketing budget to ensure efficient allocation and strong ROI.
• Identify and support delivery of new or expanded revenue opportunities.
• Present key performance data to the Senior Management Team (SMT), including lead volumes and campaign metrics, to support strategic decision-making and business planning ensuring marketing activity is delivered on time, within budget, and with clear ROI.

Brand and Market Positioning

• Plan and deliver multi-channel marketing activity to drive customer acquisition, conversion, and loyalty.
• Oversee paid media, SEO, email, organic social, partnerships, and offline marketing.
• Create and manage PR initiatives including media relations, press releases, and press trips.
• Contribute to pricing strategies and revenue models for products and campaigns.
• Monitor competitor activity and market trends to inform commercial strategy.

Partnerships & External Relations

• Build and manage Coop Partnership strategies with tourist boards, cruise lines, and other strategic partners.
• Support commercial negotiations with suppliers and external partners.
• Manage agencies and retainer partners to ensure commercial value and alignment.

Performance & Data-Driven Decision Making

• Use customer and campaign data to refine messaging, product positioning, and performance.
• Track and report on campaign and product performance, optimising strategies based on insights.
• Conduct strategic marketing and product analysis to guide commercial decisions.

Team Leadership & Development

• Lead, mentor, and support a small cross-functional team across the marketing and product departments.
• Set clear objectives, provide support, and promote a culture of creativity, innovation, and commercial focus.
• Align team objectives with business goals and ensure high performance across all commercial functions.

About You

• Proven experience in a commercial, product, or marketing management role within the travel industry.
• Hands‑on marketing experience across digital and offline channels, with a focus on performance and ROI.
• Excellent communication and negotiation skills, with confidence in representing the business externally.
• Experience leading and developing small teams.
• Strong analytical skills, with the ability to interpret data and make commercially sound decisions.
• Understanding of product development, contracting, and supplier negotiation.
• Bring experience or a strong understanding of the Latin American tourism sector.
• Have excellent communication skills and enjoy collaborating across departments.

Package

Hybrid - 2 days in office 3 from home.

Monday- Friday

Modern office in South West London

Salary up to £45,000

Please email (url removed) or apply here