Marketing Insights Analyst

Proclinical; Burgess Hill; On-site; GBP 32,000 - 47,000; Full time

Job summary

Proclinical seeks a Marketing Insights Analyst to join a forward-thinking analytics team in Burgess Hill. You will translate data into actionable commercial insights to support customer experience strategies, market sizing, competitor monitoring, and targeted marketing campaigns across healthcare products.

The role requires strong data analysis and visualization skills, proficiency with Tableau and Alteryx, and the ability to present findings clearly.

Qualifications

• Experience translating data into commercial insights.
• Experience with market sizing, competitor monitoring.
• Strong data visualization skills and storytelling.
• Healthcare industry experience is a plus.

Responsibilities

• Support UK&I Customer Experience strategy and measurement.
• Manage customer and competitor surveys and benchmarking.
• Produce market size/share reports and trend analyses.
• Conduct quantitative and qualitative market research.
• Leverage external healthcare data to drive data-driven campaigns.
• Collaborate with stakeholders to ensure insights are actionable.

Skills

Data analysis

Data visualization

Tableau

Alteryx

Healthcare experience

Interpret data

Communication

Collaboration

Tools

Tableau

Alteryx

Job description

Join a forward-thinking analytics team where your insights will drive smarter decisions, stronger customer experiences, and market growth.

Proclinical is seeking a Marketing Insights Analyst to join a dynamic analytics team in Burgess Hill. In this role, you will translate data into actionable commercial insights to support customer experience strategies, market sizing, competitor monitoring, and targeted marketing campaigns. This is an exciting opportunity to contribute to impactful decision-making within the diabetes and medical devices sector.

Responsibilities:

• Support the UK and Ireland Customer Experience (Cx) strategy and measurement initiatives.
• Manage customer and competitor surveys and benchmarking activities.
• Produce regular market size and share reports, as well as market trend analyses.
• Conduct both quantitative and qualitative market research.
• Leverage external healthcare data sources to drive data-driven marketing and sales campaigns.
• Collaborate with stakeholders to ensure insights are actionable and aligned with business goals.

Key Skills and Requirements:

• Strong data analysis and visualization skills.
• Proficiency in tools such as Tableau and Alteryx is preferred.
• Experience in data-driven roles; healthcare experience is beneficial but not mandatory.
• Ability to interpret complex data and present findings in a clear, actionable manner.
• Excellent communication and collaboration skills.