Overview
The Primary responsibilities of this Marketing Executive role are to provide frontline marketing support to the LHH business by supporting the implementation of the UK & Ireland marketing strategy and plans. You will be involved in a wide variety of marketing activities from content creation to multi-channel campaign implementation.
Responsibilities
- Support the Marketing Director to implement multi-channel marketing campaigns to generate new business opportunities and follow up activities to nurture leads through the marketing funnel.
- Work closely with the data team to track and manage all marketing leads from click through to sale to report on ROI of lead generation campaigns.
- Brand awareness: Work on external brand awareness campaigns and sponsorship opportunities to elevate our brand within our target audience.
- Support in the production of our sales and marketing collateral that meet our current and future business needs including creating case studies, testimonials and other client lead generating material.
- Manage all LHH UK & Ireland social media channels to ensure regular scheduling of posts to generate engagement with our target audience and drive inbound traffic to our website.
- Content creation: Support in the creation of original content and insight to enhance LHH\'s brand awareness and thought leadership positioning.
- Create video and written content that promotes and highlights our brand.
- Be responsible for updating the website.
Qualifications
- 2+ years of B2B marketing campaign lead generation experience
- Good understanding of multichannel marketing
- Content creation experience, in particular video and word-based content
- Copywriting experience
- Knowledge of Salesforce and Pardot
- Self-starter who can demonstrate a high level of initiative
- Excellent written and verbal communication skills
- Attention to detail
- Good organisational and planning skills
- Ability to work to tight deadlines
- Effective management of multiple stakeholders and to work with them collaboratively
- Being creative and confident in copy writing
LHH is an Equal Opportunity Employer/Veterans/Disabled. LHH is committed to diversity and inclusion and creating a culture of belonging, trust, and participation.