Marketing Executive

Taylor Rose; Peterborough; On-site; GBP 26,000 - 38,000; Full time

Job summary

Taylor Rose is seeking a Marketing Executive to support the firm’s marketing and communications strategy. You will create engaging content, coordinate campaigns, and manage digital channels while assisting brand, PR and business development initiatives.

Working with colleagues across the business, you’ll raise the firm’s profile, strengthen employer branding and support recruitment. This varied role requires strong organisation, creativity and meticulous attention to detail.

Qualifications

• Previous marketing experience, preferably in professional services or B2B.
• Strong copywriting and proofreading abilities.
• Experience managing social media platforms.
• Experience using email marketing platforms.
• Knowledge of website content management systems.
• Excellent organisational and project management skills.
• Ability to manage multiple deadlines simultaneously.
• High attention to detail.
• Strong interpersonal skills with the ability to build relationships across the business.

Responsibilities

• Support planning, delivery and evaluation of integrated marketing campaigns.
• Assist with campaign planning to promote services, sectors and expertise.
• Monitor campaign performance and provide improvement recommendations.
• Coordinate marketing activity to ensure consistent messaging across channels.
• Work with internal stakeholders to identify case studies and thought leadership opportunities.
• Assist proofreading and editing marketing materials for consistency and accuracy.
• Manage and update website content using the CMS.
• Assist with social media management and analytics reporting.
• Produce marketing collateral and client-facing materials for BD initiatives.
• Provide support for internal and external events and post-event reporting.
• Assist with supplier coordination and marketing administration.

Skills

Copywriting

Proofreading

Social media management

Email marketing

CMS

Project management

Attention to detail

Interpersonal skills

Education

Marketing CIM or equivalent

Tools

CRM systems

Canva

Adobe Creative Suite

Google Analytics

Job description

Marketing Executive

Reporting to: Head of Marketing

The Marketing Executive will support the delivery of the firm's marketing and communications strategy by creating engaging content, coordinating campaigns, managing digital channels and assisting with brand, PR and business development initiatives.

Working closely with colleagues across the business, the role will help raise the firm's profile, strengthen its employer brand, support recruitment, improve client engagement and contribute to business growth through effective marketing activity.

This is a varied role requiring excellent organisational skills, creativity and the ability to manage multiple projects while maintaining high standards of quality and attention to detail.

Key Responsibilities

Marketing Campaigns

• Support the planning, delivery and evaluation of integrated marketing campaigns.
• Assist with campaign planning to promote the firm's services, sectors and expertise.
• Monitor campaign performance and provide recommendations for continuous improvement.
• Coordinate marketing activity to ensure consistent messaging across all channels.

Content Marketing

• Work with internal stakeholders to identify opportunities for case studies, success stories and thought leadership.
• Assist with proofreading and editing marketing materials to ensure consistency and accuracy.

Digital Marketing

• Manage and update website content using the firm's content management system.
• Assist with the management of the firm's social media channels, creating engaging content and monitoring engagement.
• Monitor website and digital marketing performance using analytics tools.

Brand & Communication

• Ensure all marketing materials comply with brand guidelines.
• Help identify opportunities to increase the firm's visibility across relevant media and industry publications.

Business Development Support

• Produce marketing collateral including brochures, presentations and client-facing materials.
• Support business development initiatives through targeted marketing activity.

Events Support

• Provide marketing support for internal and external events, including promotional campaigns, communications, collateral and post-event reporting.

Administration

• Assist with supplier coordination and marketing administration.
• Support reporting on marketing KPIs and campaign performance.

Requirements:

Essential

• Previous experience in a marketing role, preferably within a professional service or B2B environment.
• Strong copywriting and proofreading abilities.
• Experience managing social media platforms.
• Experience using email marketing platforms.
• Knowledge of website content management systems.
• Excellent organisational and project management skills.
• Ability to manage multiple deadlines simultaneously.
• High attention to detail.
• Strong interpersonal skills with the ability to build relationships across the business.

Desirable

• Marketing qualification (CIM or equivalent) or working towards one.
• Experience using CRM systems.
• Knowledge of SEO and digital marketing best practice such as Google Analytics or similar reporting platforms.
• Experience using Canva or Adobe Creative Suite.
• Experience supporting PR campaigns and media activity.