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A well-established SME in Maidenhead is seeking a Marketing Executive to deliver and optimise digital marketing campaigns. This role involves working closely with the Brand & Communications team to ensure effective communication strategies. The ideal candidate will have strong social media and analysis skills, be highly organised, and have experience in managing campaigns. In addition, there are opportunities for further qualifications and development.
We are currently recruiting for a Marketing Executive with good social media, analysis and digital skills.
The role is for a well established SME that offers great potential to develop, as well as fantastic opportunities to gain more qualifications, as well as other additional benefits.
This role successfully delivers key marketing activities through all of its online channels. Working closely with the Brand & Communications team, this role is pivotal to the effective delivery, measurement, analysis and optimisation of marketing to achieve its strategic and commercial objectives.
Description: Marcoms delivery and optimisation- Responsible for delivery of integrated and targeted campaigns across all online communication channels, continually striving to improve standards and results.
Measure and analyse campaign performance against objectives and targets.
Provide on-going reporting to key stakeholders, ensuring visibility of digital performance to enable progressive strategies and optimisation of communication channels.
Employ the techniques and skills required to produce cut-through digital communications.
Ensure best practice is inherent within all strategies to maximise effectiveness of marketing.
Keep on top of new developments and trends and take a proactive approach to improving our marketing Champion the campaign workflow process to ensure adherence at all times.
Work with the Marketing Manager to optimise all third party suppliers, ensuring the business receives value for money and the best external resources to fit our requirements
Maintain and broaden effective working relationships with other business teams and departments, facilitating the smooth delivery of impactful marketing communications.
Work closely with Creative, ensuring requirements are provided in a clear and timely manner ensuring results/best practice learnings are fed-back to optimise future activity.
Experience of delivering digital marketing communications
Highly organised and able to balance multiple tasks concurrently
Ability to work effectively across cross-functional teams – a good relationship builder at all levels
An analytical mind with an insight-driven approach to maximise effectiveness of marketing
Able to present complex content in a clear and compelling manner
Excellent presentation skills with a confident manner.
The role requires someone with good campaign experience, as well as social media and analysis skills.