Marketing Executive

Caselton Clark; Greater London; Hybrid; GBP 32,000 - 39,000; Full time

Benefits offered by this job

Hybrid working

24 days annual leave rising to 29 +生日

Birthday off

Private medical insurance

Health cash plan

Wellness days

Travel to industry events

Enhanced parental leave

Company pension

Job summary

Caselton Clark is seeking a Digital Marketing Executive - Subscriptions in London. This hybrid role sits in the marketing team and focuses on growing subscriptions through campaigns across email, social and digital channels.

You will own campaigns from concept to results, manage social channels, create content and digital assets, build automated emails, and report on performance. Ideal candidates have 1–2 years in digital marketing and experience with B2B subscriptions.

Qualifications

• 1 to 2 years' experience in a digital marketing role.
• B2B subscriptions marketing experience.
• Strong social media and content creation skills.
• Experience using marketing automation and CRM systems such as Pardot or Salesforce.
• Confident using design tools such as Canva.
• Excellent written communication and strong organisational skills.

Responsibilities

• Run campaigns across email, social and digital channels to drive subscriptions, engagement and leads.
• Manage social channels and create content and digital assets.
• Build automated email campaigns and nurturing flows.
• Report on what is working and optimize performance.

Skills

Digital marketing

B2B subscriptions marketing

Content creation

Social media

Email marketing

Copywriting / written communication

Tools

Pardot

Salesforce

Canva

Job description

Digital Marketing Executive -Subscriptions

Hybrid, London

Salary: up to £35,000

The company:

We're recruiting on behalf of a leading B2B publisher and membership business serving a fast growing international sector. Established more than two decades ago, they deliver exclusive news, insight and data to a senior readership, and have built a reputation as the voice their market turns to.

This is a great opportunity for a digital marketer who wants to own campaigns from start to finish and see the results of their work in audience and subscriber growth.

The role:

You'll sit within the marketing team, running campaigns across email, social and digital channels to drive subscriptions, engagement and leads. Day to day that means managing the social channels, creating content and digital assets, building automated email campaigns, and reporting on what is working.

Requirements & Key Skills:

• 1 to 2 years' experience in a digital marketing role
• B2B subscriptions marketing experience
• Strong social media and content creation skills
• Experience using marketing automation and CRM systems, such as Pardot or Salesforce
• Confident using design tools such as Canva
• Excellent written communication and strong organisational skills
• A proactive approach and ideas you want to test

What you get:

• Hybrid working from central London offices
• 24 days annual leave rising to 29, plus your birthday off
• Private medical insurance, a health cash plan and wellness days
• Travel to global industry events
• Enhanced parental leave and a company pension