Marketing Executive

Nottinghamshire County Cricket Club; East Midlands; On-site; GBP 25,000; Full time

Job summary

A prominent sports club is looking for a Marketing Executive to join their team at Trent Bridge, focusing on multi-channel marketing campaigns to boost engagement and ticket sales. The ideal candidate should have a relevant degree, marketing experience, and strong communication skills. This full-time position offers a salary of £25,000 per annum and requires a creative individual with data-driven capabilities.

Qualifications

• Good understanding of CRM, email marketing, and content generation techniques.
• Knowledge of emerging trends and technologies in marketing is essential.
• Experience working in a marketing role and delivering multi-channel marketing campaigns.

Responsibilities

• Deliver multi-channel marketing campaigns that grow attendances and boost engagement.
• Create engaging email campaigns to influence customer behaviour and drive engagement.
• Maximise the performance of paid media across channels.

Skills

Excellent communication skills

Strong organisational skills

Copywriting

Analytical ability

Solid IT proficiency

CRM knowledge

Education

Relevant undergraduate degree

Recognised marketing qualification

Tools

Adobe Creative Suite

CRM systems

Job description

Marketing Executive Nottinghamshire County Cricket Club (Trent Bridge)

Location: Trent Bridge, Nottingham

Contract: Permanent, Full‑time (35 hours per week)

Salary: £25,000 per annum

We are looking for a creative and data‑driven Marketing Executive to join our Marketing & Communications team at Trent Bridge, one of the world’s most iconic cricket venues.

In this exciting role, you will help deliver multi‑channel marketing campaigns that grow attendances, boost engagement, and strengthen the Trent Bridge brand. From digital marketing and CRM activity to campaign planning, content creation and event promotion, you will play a key part in showcasing our world‑class cricket and community events.

We are after someone organised, enthusiastic, and ready to bring fresh ideas to a fast‑paced, team‑focused environment.

Relevant General Objectives

• Demonstrate prowess in digital and traditional marketing to take our products and services to a targeted audience
• Deliver data‑led marketing campaigns
• Contribute to the continual development of the club’s marketing function
• Protect and enhance the Trent Bridge brand and its values
• Enhance the reputation of Trent Bridge as a world‑class venue
• Work with all departments to enhance customer experience

Campaigning

• Deliver multi‑channel campaigns that uphold the club’s reputation for impact and innovation, across owned media, paid media and CRM
• Co‑ordinate campaigns that drive sell‑out attendances for international fixtures at Trent Bridge, and that increase attendances at men’s and women’s Vitality Blast fixtures, maximising revenues
• Contribute to longer‑term campaign strategies to drive upward momentum in membership and season ticket sales
• Pro‑actively drive campaigns to maximise retail sales
• Deliver marketing briefs for the business‑to‑business sales, events, recreational cricket and charity arms of the business
• Generate innovative, engaging concepts and ideas to drive sales, awareness and profile of both cricket and non‑cricket functions and events
• Contribute to campaigning for Trent Rockets home fixtures in The Hundred

Ecomms, Data and Direct Marketing

• Create engaging, content‑rich email campaigns to influence customer behaviour, maximise sales and drive engagement
• Ensure marketing campaigns are targeted and segmented to optimise engagement, and cross‑promote products and services
• Analyse campaign performance to optimise the delivery of email, SMS, above‑the‑line and below‑the‑line marketing campaigns, benchmarking against competitors
• Drive growth through acquisition, retention, cleanliness and segmentation of databases
• Comply with the requirements of general data protection regulations (GDPR)

Owned Media

• Brief, generate and publish content for the club’s website and social media channels
• Assist with quality control across the club’s owned media portfolio
• Contribute to the social media content calendar to drive organic content

Paid media / SEO

• Maximise the performance of paid media across channels, analysing data, considering trends and seeking new ways to promote the club, its teams and events
• Ensure the club’s website functions effectively from a Search Engine Optimisation perspective

Brand

• Uphold the club’s brand guidelines and drive complete adherence across all output
• Deliver campaigns to raise awareness of the business’s cricket and non‑cricket brands
• Support the creation of assets for marketing and comms usage

Matchdays and Events

• Matchday production roles, which could include digital event coverage, editorial match coverage, media support, trouble‑shooting and other appropriate duties
• Support the delivery of non‑matchday events

Person Specification

Qualifications

• A relevant undergraduate degree is essential.
• A recognised marketing qualification would be desirable.

Knowledge

• Good understanding of CRM, email marketing, and content generation techniques.
• Knowledge of emerging trends and technologies in marketing is essential.
• Understanding of customer contact strategies, database growth techniques, and knowledge of cricket would be advantageous.

Experience

• Experience working in a marketing role and delivering multi‑channel marketing campaigns.
• Experience in a sporting environment would be beneficial.
• Experience managing large databases (100,000+ customer records) and using key metrics to drive revenue growth is desirable.
• Experience producing high‑quality communications.

Skills

• Excellent communication skills and the ability to engage with colleagues at all levels.
• Strong organisational skills, with the ability to manage multiple projects at once.
• The ability to work independently and deliver briefs and projects effectively.
• Strong copywriting, editorial, and digital marketing skills.
• Analytical ability to interpret data and take quick, effective action on campaigns.
• A high standard of written communication is desirable.

IT Skills

• Solid IT proficiency is required.
• Working knowledge of CRM systems and data warehouse principles is desirable.
• Intermediate‑level skills in Adobe Photoshop and other Adobe Creative Suite programs would be an advantage.

Qualities & Attitude

• Friendly, approachable, and a strong team player with a positive, can‑do attitude.
• Willingness to work weekend matchdays and evenings when required.

Key Timelines

Closing date: 5:00pm, Sunday 23rd November 2025

First interviews: 1st 2nd December 2025

Second interviews: 11th 12th December 2025

We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible.

We are committed to safeguarding and promoting the welfare of children, young people and adults and expect the same commitment from all staff and volunteers.

We are an equal opportunity employer. We celebrate diversity and are committed to building an inclusive environment for all employees. When submitting your details, please let us know if you require any support or reasonable adjustments during the interview process.