Marketing Director

frank green; City Of London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A sustainable product company in London is looking for a Marketing Director to lead brand and marketing strategies across the UK and Europe. The ideal candidate will have extensive experience in brand marketing, strong campaign development skills, and a customer-first approach. This role offers a chance to elevate brand presence and drive innovative campaigns in a fast-paced environment.

Benefits

Hybrid working environment

Generous team discount on all products

Opportunities for career growth

Birthday leave

Generous parental leave

Health insurance and retirement plan benefits

Qualifications

• Extensive senior experience in brand marketing from a luxury or innovative product sector.
• Strong campaign development skills from concept to execution.
• Confident managing multiple projects and competing priorities.
• Strong creative instincts and an eye for design.

Responsibilities

• Develop and implement marketing strategies across the UK and Europe.
• Create customer-first brand campaigns that amplify impact.
• Work closely with teams to roll out stylish and bold campaigns.
• Analyze campaign performance and provide actionable insights.

Skills

Brand marketing experience

Campaign development skills

Strategic thinking

Budget management skills

Excellent communication

Collaborative approach

Job description

Overview

Aboutfrankgreen

Atfrankgreen,we’reonamissiontocreatebeautifullydesigned,innovative,andsustainableproductsthateliminatesingle-useplastic.Butwe’renotstoppingthere.We’rebuildingaglobalmovementthatchangesthewaypeoplethinkaboutconsumption,onereusableproductatatime.

WeareanAustralianbasedbusiness,withgrowingsuccessinNorthAmerica,AsiaandEMEA.

Ourbeautifulproductsarenowfoundinmillionsofhomesaroundtheworld,andourteamisthedrivingforcebehindthatgrowth.We’recreative,passionate,andalwayspushingtheboundariesofwhat’spossible,fromproductdesigntobrandstorytellingandengagementwithcommunity.

Rightnowisanincrediblyexcitingtimetojoinfrankgreenaswescaleourbrandglobally.Forthisrole,thatmeanstheopportunitytoworkonbold,high-impactcampaigns,elevateourpresenceinallmarkets,andshapehowourbrandconnectswithaudiencesinmeaningful,memorableways.Wearetakinganalreadylovedbrandandturningitintoanenduringculturalicon.

Your New Role

AsourLondonbasedMarketingDirector,you’lltaketheleadondevelopingandimplementingstrategiestoconnecttoourcommunityandbringourbrandtolifeacrossthe UnitedKingdomandEurope.

You’llcraftanddelivercustomer-firstbrandandmarketingcampaignsthattellourstory,connectwithourcommunityandamplifyourimpact.

ReportingtoourUKManagingDirector,you’llworkcloselywithglobalcreative,digital,product,sales,andagencyteamstocreateandroll-outcampaignsandinitiativesthatarestylish,bold,values-driven,andalignedwithourbusinessgoals.Youwillplayakeyleadershiproleguiding,influencing,andinspiringthosearoundyou.Over-timeweexpectthatyouwillattractanddevelopatalentedteamtohelpusmeetourbusinessobjectives.

Your Day to Day

YourDaytoDay

Strategy&Planning:

• Workingcloselywithinternalstakeholders-developacomprehensiveBrandandMarketingStrategywithimplementationplansfortheUnitedKingdomandeventuallyEurope.

Creative:

• Workwithinternalandexternalteamstoensuremarketspecificcreativeassetsarebriefedanddevelopedtoalignwiththebrand'slocalidentityandpremiumstandards.

Campaigns&Initiatives

• Plan,developandexecute360brandcampaignsacrossdigital,retailandmediachannels-fromlarge-scalelaunchestoalways-onactivity.
• Plan,developandexecuteevents,activationsandtradepartnerinitiatives.
• Analyseperformanceofcampaignsandprovideactionableinsights.

Market&ConsumerCentricity:

• Supportcustomerinsightandbrandhealthtracking,helpingtogatherandinterpretdatatoinformstrategyandmeasureimpact.
• Championourbrandvaluesacrosseverytouchpoint,ensuringconsistencyandauthenticity.

Cross-functionalcollaboration:

• Workcloselywithlocalandglobalteamstoensuremarketingactivitiessupportandarealignedwitheverychannel,overallbusinessobjectivesandthebrandvision.

Performance:

• Establish,track,andreportonkeyperformancemetricsusingdata-drivenanalysistoinformdecisionsandcontinuouslyimproveeffectiveness.
• Develop,manageandoptimizemarketingbudgetstoensuremaximumreturnoninvestment.

Organisation&Team:

• WithkeystakeholdersdevelopaplanfortheMarketingOrganisationinlinewithbusinessevolution.
• Recruit,lead,mentor,anddevelopahigh-performingmarketingteam.

ExternalRelations:

• BuildandmaintainstrongandobjectiverelationshipswithourPRagencies,vendors,communityandournetworks.
• Leadmediabuyingandnegotiationacrosspaidchannels

NextSteps

Hitapplytosubmityourapplication.

Everyapplicationwereceiveisreviewedbyarealperson,nobots,noalgorithms.Weaimtogetbacktoeverycandidateviaphoneoremailwithin5businessdaysofreceivingyourapplication.

Wecan’twaittomeetyou.

What You Need

• Extensiveseniorexperienceinbrandmarketing,essentiallyfromaluxury,premiumorinnovativeproductsector.
• Strongcampaigndevelopmentskills,fromconceptthroughtoexecutionandmeasurement
• Confidencemanagingmultipleprojectsandcompetingpriorities.
• Strategicthinkerwithcommercialacumen.
• Strongbudgetmanagementskills.
• Strongcreativeinstinctsandaneyefordesignandstorytelling.
• Data-drivenandcustomer-firstmindset,youloveturninginsightsintoaction
• Excellentcommunicationandstakeholdermanagementskills
• Acollaborativeandproactiveapproachtoteamwork
• Familiaritywithdigitalandsocialmediaplatforms,trends,andbestpractice
• IdeallyexperienceinTradeMarketingforlargehighendandsmallerspecialistretailers

The Perks

• Hybridworkingenvironment
• Generousteamdiscountonallfrankgreenproducts
• Opportunitiestogrowyourcareerinafast-moving,purpose-ledbrand
• Birthdayleave,takethedayofftocelebrateyou!
• Generousparentalleave
• HealthInsuranceandRetirementPlanbenefits

Our Culture

Atfrankgreen,webelievediversitymakesusbetter.Ourteamiscreative,pragmatic,anddrivenbythemindsetthat"anythingispossible."Welovewhatwedo,theimpactithas,andwebringpassion,creativity,andenergyintoeveryproject.We'realwaysgrowing,learning,adapting,andhavingalotoffunalongtheway.We’reheretodogreatwork,anddoitwithpurpose.