Marketing Data Analyst: Turn Campaign Data into Growth

Harrington Starr; London; Hybrid; GBP 28,000; Full time

Job summary

A fast-growing tech-led business in finance is seeking a Marketing Data Analyst to join their team in London. The successful candidate will analyze campaign performance and build insightful dashboards to inform marketing strategies. This mid-senior level position includes a hybrid work arrangement. Ideal applicants will have solid experience in marketing analytics, be confident in SQL, and have a good understanding of marketing metrics.

Qualifications

• Solid experience in marketing analytics or data analysis.
• Confident with SQL and comfortable using analytics tools.
• Good understanding of KPIs, attribution, and marketing metrics.

Responsibilities

• Analysing campaign performance and spotting trends.
• Building and maintaining reports/dashboards.
• Supporting targeting and segmentation decisions.
• Making data-driven recommendations on ROI, acquisition, engagement, and retention.
• Feeding insights back to stakeholders in a way that makes sense to them.

Skills

Marketing analytics experience

SQL proficiency

Understanding of KPIs

Ability to explain data clearly

Experience with Tableau/Looker

Job description

A fast-growing tech-led business in finance is seeking a Marketing Data Analyst to join their team in London. The successful candidate will analyze campaign performance and build insightful dashboards to inform marketing strategies. This mid-senior level position includes a hybrid work arrangement. Ideal applicants will have solid experience in marketing analytics, be confident in SQL, and have a good understanding of marketing metrics.