Marketing Coordinator

Backer Heatrod Limited; Bolton; On-site; GBP 27,000 - 29,000; Full time

Job summary

A leading manufacturer in heating solutions is seeking a Marketing Coordinator in Bolton. This role involves developing marketing strategies, driving digital campaigns, and creating engaging content. The ideal candidate should have experience in marketing and a strong command of digital marketing principles. Join a collaborative environment that offers professional growth opportunities.

Benefits

Collaborative work environment

Opportunities for professional growth

Qualifications

• Proven experience in a marketing role or similar position.
• Strong understanding of digital marketing principles.
• Excellent time management skills in a fast-paced environment.

Responsibilities

• Provide marketing support and project coordination.
• Create engaging written and video content for various platforms.
• Monitor performance using tools like Google Analytics.

Skills

Digital marketing principles

Copywriting

Video editing

Graphic design

Content creation

Time management

Tools

Shopify

Google Analytics

Job description

Job Title: Marketing Coordinator

Location: Bolton (Office Based) with occasional travel to other sites

Salary: £27,000 - £29,000 per annum, depending on experience

Job Type: Full time, Permanent

Working Hours: 38 hrs per week (Mon to Thurs 07:30 to 16:00 Fri 07:30 to 12:50)

About Us

Backer Heatrod is a leading UK manufacturer of electric heating elements and industrial heating solutions. As part of the global NIBE Element Group, we design and produce both standard and bespoke heating products for a wide range of industries including process, food & beverage, and chemical sectors.

About the Role

We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a pivotal role in developing and implementing marketing strategies that enhance our brand presence and drive engagement. This role combines creativity with analytical insight, driving digital marketing initiatives while supporting events and traditional marketing activities. The successful candidate will work with the Marketing Manager across our small group of businesses to ensure the effective execution of marketing campaigns. Please note that this role is office-based and candidates must live within a commutable distance to Bolton to be considered.

Key Activities for the Role

• Work closely with the Marketing Manager to provide marketing support and project coordination, ensuring the smooth delivery of work.
• Create engaging written and video content for various platforms, including social media, blogs, and newsletters through effective copywriting.
• Design assets for use both on and offline.
• Update and manage company websites & webshop, including content, stock updates, formatting images and making general content amendments as needed.
• Maintain an organized schedule to manage multiple projects simultaneously while meeting deadlines.
• Provide insights and suggestions to enhance current strategies/performance across the various digital platforms.
• Analytics and reporting – monitor performance using tools like Google Analytics and provide actionable insights through regular reports.
• Market research, stay up to date on industry trends, competitor activities and platform stages to support refining strategies.

What You'll Bring

• Proven experience in a marketing role or similar position
• Strong understanding of digital marketing principles
• Excellent time management skills with the ability to prioritise tasks effectively in a fast-paced environment
• Proficient in copywriting with a strong command of the English language for effective communication.
• Video editing, graphic design, photography, and content creation skills.
• Experience with Shopify (beneficial)
• Strong organisational skills – able to manage multiple projects at one time
• Great attention to detail.

Why Join Us?

• Be part of a globally respected group
• Work on innovative and impactful projects
• Enjoy a collaborative and supportive work environment
• Opportunities for professional growth and development

Please Note

No agencies.

Candidates Considered

Candidates with the relevant experience or job titles of: Marketing Executive, Marketing Campaign Manager, B2B Marketing, Marketing Lead, Senior Marketing Coordinator, B2C Marketing, Marketing Strategy, Group Marketing Coordinator, Senior Marketing Associate, Marketing Specialist may also be considered for this role.

Please click the APPLY button to send your CV and Cover Letter for this role.