Manager, Paid Digital EMEA

Warner Music INC; City Of London; On-site; GBP 35,000 - 45,000; Full time

Job summary

A leading music company in London is seeking a Digital Marketing Specialist to execute and optimize paid media campaigns across EMEA markets. The ideal candidate has over 2 years of experience in digital marketing, strong analytical skills, and a passion for music. This role involves collaboration with marketing teams to adapt strategies for diverse markets while ensuring efficient campaign execution and performance analysis.

Qualifications

• 2+ years of experience in paid media and digital marketing.
• Strong knowledge of advertising strategies across EMEA markets.
• Experience with A/B testing and optimization techniques.

Responsibilities

• Plan and execute paid media campaigns across EMEA markets.
• Optimize campaigns based on performance insights.
• Collaborate with local marketing teams and stakeholders.
• Monitor campaign performance and analyze results.

Skills

Paid media expertise

Analytical skills

Campaign optimization

Digital marketing strategies

Organizational skills

Communication skills

Job description

You play a key role in executing paid media campaigns across the region, ensuring efficient delivery and optimization to meet marketing objectives. This role manages campaigns across multiple markets and digital platforms, aligning with global strategies and adapting for local market needs. The position requires strong expertise in campaign execution, analytical skills, and the ability to work collaboratively in a fast‑paced environment. Please note – this role will be advertised across other regions in EMEA.

Responsibilities

• Plan and execute paid media campaigns across EMEA markets and digital channels, ensuring alignment with global and regional priorities.
• Optimize campaigns based on performance insights to improve ROI and engagement across diverse markets.
• Collaborate with local marketing teams and global stakeholders to adapt campaigns for cultural and market‑specific nuances.
• Monitor multi‑market campaign performance, analyse results, and provide insights and recommendations to enhance impact.
• Support the development of regional best practices for paid media execution.
• Manage relationships with media platforms and vendors to secure efficient buying and quality placements across EMEA.
• Track campaign budgets and spending accuracy for multiple markets, ensuring compliance with regional guidelines.
• Stay current with EMEA digital advertising trends and emerging tools to support innovation and campaign success.

Qualifications

• 2+ years of experience in paid media and digital marketing, with strong knowledge of advertising strategies across multiple EMEA markets.
• Ability to manage and optimise multi‑market campaigns across major digital platforms (social, search, display, video, programmematic).
• Strong analytical and reporting skills, capable of turning data into actionable recommendations.
• Excellent organisational and communication skills, with experience managing multiple stakeholders across regions and time zones.
• Passion for music and a strong understanding of the EMEA digital media landscape within the music industry.
• Familiarity with the EMEA market and its cultural nuances.
• Experience working with diverse marketing teams.
• Strong understanding of marketing technologies and data management platforms.
• Experience with A/B testing and other optimisation techniques.
• Knowledge of creative development and ad production processes.

Our Values

• Curiosity: We do our best work when we immerse ourselves in culture and break through barriers, driving innovation and creativity.
• Collaboration: Making music and bringing it to the world thrives on teamwork, amplifying ideas across our global community.
• Commitment: We pursue excellence, acting with integrity and delivering on our promises.

At Warner Music Group, we are a global collective of music makers and music lovers, tech innovators and entrepreneurs, game‑changing creatives and passionate team members. We value a work environment that actively values, appreciates, and respects everyone and we encourage applications from people of all backgrounds and experiences.