Manager - BCG Vantage, Non-Financial Risk Management

Boston Consulting Group; West Bridgford; On-site; GBP 65,000 - 85,000; Full time

Job summary

A leading global consulting firm in West Bridgford is seeking a B2B Marketing Strategist to develop and align value propositions for key academic segments. The role requires extensive experience in strategic communications and a proven ability to translate complex information into actionable messaging. Ideal candidates should have a strong background in marketing, excellent writing skills, and experience collaborating across functions. This position offers a generous benefits package including health screening, a competitive pension scheme, and extensive learning resources.

Benefits

Generous holiday allowance

Health screening and private medical benefits

Wellbeing programs

Life assurance

Competitive contributory pension scheme

Employee discounts via Perks at Work

Qualifications

• 7-10+ years of experience in B2B marketing, strategic communications, or brand management.
• Proven ability to develop messaging for enterprise buyers and complex portfolios.
• Experience collaborating with sales and marketing teams on go-to-market enablement.

Responsibilities

• Develop and align value propositions for institutional buyer segments.
• Translate propositions into actionable messaging frameworks for campaigns.
• Create persona-based and stage-aligned messaging for integrated storytelling.

Skills

B2B marketing experience

Strategic communications

Brand management

Customer insights

Proficient writing

Cross-functional collaboration

Audience insights balance

Job description

About the Role

value propositions for key Academic segments, ensuring marketing communications and campaigns are rooted in customer insight, brand alignment, and strategic messaging. This role translates complex portfolio offerings into clear, audience-led messaging and narrative frameworks that connect to institutional priorities across academia, funders, and government. This role plays a central part in enabling Elsevier's shift to a segment-first, customer-led marketing model - working closely with colleagues across marketing, sales, and product to align storytelling, improve campaign effectiveness, and increase customer engagement.

Responsibilities

• Develop and align value propositions for institutional buyer segments, built around customer needs, solution benefits, and aligned with Segment Strategy, audience tiering, and Elsevier's overall brand and transformation goals.
• Translate propositions into actionable messaging frameworks for campaigns, sales, and internal communications, ensuring consistency, clarity, and customer-first language.
• Create persona-based and stage-aligned messaging that supports cross-solution narratives and integrated portfolio storytelling.
• Collaborate with Revenue Enablement and Field teams to co‑develop sales materials, pitch decks, and campaign assets grounded in customer value.
• Act as the strategic messaging partner for campaign development, content planning, and quality review of go‑to‑market materials.
• Drive consistency and impact by embedding unified, customer‑centred narratives that improve campaign execution, sales confidence, and institutional engagement.

Requirements

• Extensive experience (7‑10+ years) in B2B marketing, strategic communications, brand management, or customer insights.
• Proven ability to develop messaging and value propositions for enterprise buyers and complex product or service portfolios.
• Background in translating technical information or portfolios into clear, benefit‑oriented narratives.
• Experience collaborating with sales and marketing teams on go‑to‑market planning and enablement.
• Strategic approach to crafting clear and compelling messaging from complex information.
• Proficient writing and editing skills, including the development of messaging frameworks and concise communications.
• Effective cross‑functional collaborator, skilled at leading through influence.
• Ability to balance audience insights, brand strategy, and commercial objectives.

Preferred Experience

• Experience in research, education, SaaS or data‑driven industries.
• Familiarity with academic institutions, research funders, or public sector buyer needs.

Benefits

• Generous holiday allowance with the option to buy additional days.
• Health screening, eye care vouchers and private medical benefits.
• Wellbeing programs.
• Life assurance.
• Access to a competitive contributory pension scheme.
• Save As You Earn share option scheme.
• Travel Season ticket loan.
• Electric Vehicle Scheme.
• Optional Dental Insurance.
• Maternity, paternity and shared parental leave.
• Employee Assistance Programme.
• Access to emergency care for both the elderly and children (RECARES days).
• Access to employee resource groups with dedicated time to volunteer.
• Access to extensive learning and development resources.
• Employee discounts scheme via Perks at Work.