Loyalty & CRM Strategy Lead

FOOTASYLUM; Rochdale; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading UK retailer is seeking a Loyalty Manager to develop and deliver a loyalty strategy to strengthen customer engagement. This role involves managing the loyalty calendar, tracking performance metrics, and collaborating with cross-functional teams to create meaningful customer experiences. The ideal candidate has a strong background in digital marketing and CRM platforms, coupled with excellent communication and stakeholder management skills. Join a company that values diversity and your professional growth.

Benefits

Career development opportunities

Supportive work environment

Inclusive culture

Qualifications

• Proven experience in a loyalty-focused role in retail or lifestyle brands.
• Strong digital marketing knowledge across various channels.
• Data-driven mindset with understanding customer behavior and segmentation.

Responsibilities

• Develop and deliver a loyalty strategy to enhance customer relationships.
• Manage the loyalty calendar and integrate loyalty across teams.
• Track KPIs for loyalty engagement and campaign performance.

Skills

Loyalty strategy development

Data analysis

Digital marketing

CRM platforms

Stakeholder management

Communication skills

Tools

Analytics tools

CRM platforms

Job description

A leading UK retailer is seeking a Loyalty Manager to develop and deliver a loyalty strategy to strengthen customer engagement. This role involves managing the loyalty calendar, tracking performance metrics, and collaborating with cross-functional teams to create meaningful customer experiences. The ideal candidate has a strong background in digital marketing and CRM platforms, coupled with excellent communication and stakeholder management skills. Join a company that values diversity and your professional growth.