Local Marketing Manager

Bite Talent; Greater London; Hybrid; GBP 41,000 - 50,000; Full time

Benefits offered by this job

Salary up to £45,000

Career progression in growth-focusede

Job summary

Bite Talent is recruiting a senior local marketer to lead the local marketing strategy for a fast-growing UK premium burger brand. You will establish partnerships, drive local campaigns and own site launches while coaching a junior marketer in a multi-site, fast-paced hospitality business.

You’ll spend significant time in the field, building relationships with restaurant teams, local partners and community groups, with a clear path to broader growth opportunities within the business.

Qualifications

• 3-5 years’ experience in local, field or community marketing within a multi-site hospitality or retail business.
• Track record of planning and delivering local campaigns that drive footfall and sales.
• Launched new sites, or played a key part in launches.
• Builds strong relationships with restaurant teams, local partners and senior stakeholders.
• Commercially minded and uses data to show what’s working.
• Ready to manage, coach and develop a junior team member.
• Thrives in fast-moving environments and wants genuine ownership.
• Happy spending much of the week out in the field.
• Wants to play a key role in an exciting national growth journey.

Responsibilities

• Own the local marketing strategy across our estate and shape how it appears in every neighbourhood.
• Build partnerships with local businesses, universities, charities and community groups.
• Lead new restaurant launches and make every location a genuine neighbourhood destination.
• Manage and develop a Local Marketing Executive and coach a junior team member.
• Review campaigns to drive footfall and sales and present plans to the senior team.

Skills

Local marketing

Campaign planning

Launch campaigns

Relationship building

Data-driven

Team management

Field work

Ownership

Job description

It’s the chance to lead local marketing for one of the UK’s fastest-growing premium burger brands, and to shape how it shows up in every neighbourhood it opens in.

We're looking for an experienced, relationship-driven local marketer who loves getting out into the business, building partnerships and turning great ideas into busy restaurants.

You’ll own the local marketing strategy across our estate. You’ll build partnerships with local businesses, universities, charities and community groups, lead new restaurant launches and make every location a genuine neighbourhood destination. You’ll also manage and develop a Local Marketing Executive, so you’ll have a team member on board from day one to help bring your plans to life.

No two days will look the same.

One day you could be planning the launch strategy for a brand new site.

The next you’ll be pitching a collaboration with a local artist or a big-name partner.

Then reviewing which campaigns drove the most footfall, coaching your coordinator or presenting your plans to the senior team.

If you love sitting behind a desk, this probably isn’t for you.

If you love people and creativity, and you want to see your ideas make a real commercial impact, keep reading.

We're looking for someone who:

• Has 3-5 years’ experience in local, field or community marketing within a multi-site hospitality or retail business
• Has a track record of planning and delivering local campaigns that drive footfall and sales
• Has launched new sites, or played a key part in launches
• Builds strong relationships with everyone from restaurant teams to local partners and senior stakeholders
• Is commercially minded and uses data to show what’s working
• Is ready to manage, coach and develop a junior team member
• Thrives in fast-moving environments and wants genuine ownership
• Is happy spending much of the week out in the field
• Wants to play a key role in an exciting national growth journey

This is the perfect opportunity for someone who has proven themselves in local marketing and now wants more ownership, more visibility and the chance to shape the local marketing function as the brand grows.

What’s in it for you:

• Salary up to £45,000
• Line management of one direct report
• Lead new site launches across the UK
• Build partnerships that make a real commercial impact
• Genuine career progression in a business investing heavily in growth

If you want to lead local marketing, build relationships, create memorable experiences and grow your career with an exciting brand, we’d love to hear from you.