Lead Business Analyst — TV Ad Tech & Broadcast Workflows

act digital; Greater London; On-site; GBP 227,000 - 324,000; Full time

Benefits offered by this job

Healthcare (Medicover)Recovery

WellBee

Multisport card

Relocation program

Job summary

act digital is seeking a Senior / Lead Business Analyst to join a UK-based project in the media and broadcasting sector, focusing on broadcast advertising sales. You will analyse and optimise workflows, gather requirements with stakeholders, and collaborate with product and technology teams.

The role requires hands-on TV advertising domain knowledge and familiarity with ad-tech platforms used in the UK, such as Landmark, Caria, Clearcast, or Mediaocean. On-site at White City Place, London.

Qualifications

• Must have Senior/Lead level Business Analyst experience.
• Hands-on experience in the media/TV broadcasting industry.
• Strong understanding of UK broadcast advertising workflows including buying, inventory management, forecasting, campaigns, trafficking, and billing.
• Experience with broadcast ad-tech platforms, ideally Landmark.
• English at level C1 or higher.

Responsibilities

• Analyse and optimize broadcast advertising sales processes and workflows.
• Gather, define, and document business requirements with stakeholders.

Skills

Senior / Lead Business Analyst

Media / TV broadcasting experience

UK broadcast advertising workflows

Ad-tech platforms (Landmark)

English proficiency (C1)

Tools

Landmark

Caria

Clearcast

Mediaocean

Job description

act digital is seeking a Senior / Lead Business Analyst to join a UK-based project in the media and broadcasting sector, focusing on broadcast advertising sales. You will analyse and optimise workflows, gather requirements with stakeholders, and collaborate with product and technology teams.

The role requires hands-on TV advertising domain knowledge and familiarity with ad-tech platforms used in the UK, such as Landmark, Caria, Clearcast, or Mediaocean. On-site at White City Place, London.