Interim Marketing Manager

Arc Recruitment; Halifax; On-site; GBP 40,000 - 55,000; Full time

Job summary

A recruitment agency is seeking a dynamic Marketing Manager for short-term support in Halifax. The role involves leading a marketing team, managing multi-channel campaigns, and monitoring performance metrics. Ideal for candidates with a marketing degree and leadership experience, this position offers an opportunity to drive marketing success in a fast-paced setting.

Qualifications

• Degree in Marketing, Communications, Business or related field (or equivalent experience).
• Proven experience delivering marketing campaigns and lead generation.
• Experience managing a small team and coordinating cross-functional work.

Responsibilities

• Support and oversee a team of marketing staff to deliver campaigns.
• Assist in the delivery of multi-channel campaigns aligned with targets.
• Build and maintain dashboards to monitor KPIs.

Skills

Data analysis

Multi-channel campaign delivery

Team leadership

CRM systems familiarity

SEO knowledge

PPC strategies

Education

Degree in Marketing or related field

Tools

Excel

Power BI

Google Analytics

Job description

We are recruiting on behalf of our client for a dynamic and results-driven Marketing Manager to provide short-term support within their organisation. The successful candidate will work closely with the existing Marketing Manager, oversee a small team and ensure the effective delivery of high-quality marketing campaigns and performance outcomes.

This role is ideal for someone who can quickly step in, lead a team and drive strong marketing performance in a fast-paced environment.

Key Responsibilities

Team Leadership

• Support and oversee a team of marketing staff (Marketing Administrator and Marketing Coordinators).
• Ensure tasks and campaigns are delivered to high standards and on schedule.
• Promote strong collaboration across internal teams.

Campaign Management

• Assist in the delivery of multi-channel campaigns aligned with operational targets.
• Monitor and analyse campaign performance, customer insights and lead quality.
• Collect and analyse feedback to support continuous improvement.

Data & Reporting

• Build and maintain dashboards to monitor KPIs such as CPA, ROI and conversion rates.
• Provide clear insights and performance reports to support decision-making.

Budget & KPI Support

• Assist in monitoring marketing spend and progress against KPIs.
• Support efficient allocation of resources.

Skills & Knowledge

• Strong understanding of marketing principles and multi-channel campaign delivery.
• Proficiency in data analysis and dashboard tools (Excel, Power BI or similar).
• Excellent organisational, written and verbal communication skills.
• Confident copywriter across various formats and audiences.
• Ability to motivate and supervise team members effectively.
• Familiarity with CRM systems, CMS platforms and social media management tools.
• Knowledge of SEO, PPC and digital advertising strategies.
• Ability to manage budgets and track costs.
• Creative thinker with a continuous improvement mindset.

Qualifications & Experience

• Degree in Marketing, Communications, Business or related field (or equivalent experience).
• Proven experience delivering marketing campaigns and lead generation.
• Previous experience managing a small team and coordinating cross-functional work.
• Strong background in data reporting and KPI analysis.
• Experience with digital marketing tools, CRM systems and social media platforms.
• Experience in energy efficiency or sustainability sectors is beneficial (not essential).

Technical Skills

• Strong proficiency in Microsoft Office (Excel, PowerPoint, Word).
• Experience using analytics tools such as Google Analytics or Power BI.