Inside Sales / BDR Representative

PICO Holdings, Inc.; Greater London; On-site; GBP 35,000 - 55,000; Full time

Benefits offered by this job

Competitive compensation

Career growth path

Work-from-home flexibility

Job summary

Pico Holdings, Inc. in London is seeking a Business Development Representative to drive lead generation across EMEA, AMRS & APAC, engaging enterprise customers including banks and trading technology firms.

You will conduct cold calls, run targeted email campaigns, manage inquiries, and help move opportunities through the early sales cycle while collaborating with Marketing and Sales to refine messaging. A minimum of 3 years in inside sales or lead generation in FinTech or IT, plus CRM

Qualifications

• Minimum of 3 years of experience in inside sales, business development, or lead generation, preferably in FinTech, technology or infrastructure related field.
• Previous experience selling into financial services or enterprise IT environments.
• Bachelor’s degree (or equivalent) is an advantage.

Responsibilities

• Qualify new business opportunities via cold calls.
• Execute targeted email campaigns to generate meetings.
• Serve as main contact for client requests and inquiries.
• Support marketing campaigns and events, following up on leads.
• Understand Pico’s services to communicate value to prospects.
• Identify decision-makers across trading, infrastructure, data teams.
• Maintain accurate Salesforce data and pipeline.
• Coordinate with Sales & Marketing for follow-ups.
• Schedule meetings and move deals through early stages.
• Provide market feedback to Sales on trends.

Skills

Inside sales

Lead generation

CRM experience

Excel skills

Team collaboration

Organizational skills

Bachelor’s degree advantage

Education

Bachelor’s degree (or equivalent)

Tools

Salesloft

Salesforce

HubSpot

LinkedIn

Job description

Pico fuels the global capital markets community by providing exceptional market data services and customized managed infrastructure solutions. As financial industry experts at the center of markets and technology, we help our clients efficiently scale their business and quickly access markets. From infrastructure to connectivity, we support our clients through the full trading lifecycle. We are a global company headquartered in New York, with offices in Chicago, London, Singapore, Hong Kong and Tokyo.

Inside Sales / BDR Representative (EMEA, AMRS & APAC)

Corporate Title: Associate

About The Role

Pico is seeking a Business Development Representative (BDR) to support the growth of our enterprise business across the global financial markets ecosystem within EMEA, AMRS & APAC. This role focuses on lead generation and pipeline development across both existing strategic accounts and new logo prospects, including banks, hedge funds, market makers, exchanges, and trading technology firms. Working closely with Senior Sales Leaders and Marketing, the BDR will identify new opportunities, build stakeholder intelligence across target organisations, and generate qualified leads for the enterprise sales team.

Responsibilities and Duties

• Conduct cold calls to identify and qualify new business opportunities
• Execute targeted email campaigns to engage prospects and generate meetings
• Act as the primary point of contact for all client requests, administrative, technical matters and new business inquiries
• Support marketing-led campaigns and events, including following up on leads from industry events and conferences
• Develop a deep understanding of Pico’s services and products to effectively communicate value propositions to potential new customers
• Identify decision-makers and technical stakeholders across trading, infrastructure, engineering, and market data teams
• Maintain accurate and up-to-date information in Salesforce
• Work closely with Sales & Marketing teams to align on messaging and coordinate follow-ups
• Schedule meetings for the Sales Team and assist in moving deals through early stages of the Sales cycle
• Provide feedback to the wider Sales Team on market trends, prospect pain points and competitor intelligence

Education, Skills, and Background

• Minimum of 3 years of experience in inside sales, business development, or lead generation, preferably in FinTech, technology or infrastructure related field
• Previous experience selling into financial services or enterprise IT environments
• Proficient in Microsoft Office suite with strong Excel skills
• Prior experience with CRM and marketing platforms such as Salesloft, Salesforce, Hubspot, and LinkedIn
• Self-starter, team player, energetic, enthusiastic and organized
• Strong organisational skills and ability to manage multiple priorities
• Bachelor’s degree (or equivalent) is an advantage

What We Offer

• The opportunity to grow your career in a fast-paced, high-growth company at the heart of capital markets technology
• A structured pathway toward a Junior Sales Executive role
• Exposure to global clients, complex trading environments, and leading financial technologies
• Collaborative and supportive team environment
• Competitive compensation and benefits package

Working Arrangements

This is an office-based position with some work-from-home flexibility. Although travel may be required from time to time, it is not expected to be regular or frequent.

Pico is an equal opportunity employer. Pico does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or any other non-merit factors. All employment decisions at Pico are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.