Influencer Supervisor, Influencer Marketing (UK)

Viralnation; Greater London; On-site; GBP 60,000 - 75,000; Part time

Job summary

Viral Nation in the United Kingdom seeks an Influencer Supervisor to lead day-to-day client engagement and manage end-to-end influencer campaigns across paid and earned channels. The role combines strategic planning, execution, and cross-functional collaboration to deliver measurable results for multiple accounts.

You will mentor junior team members, monitor performance, optimize campaigns, and ensure compliance with disclosure guidelines.

Qualifications

• At least five years of experience in a client-facing digital, social, PR or influencer role.
• Deep experience with influencer engagement across paid and earned, different tiers and segments.
• Strong understanding of influencers and social media landscape.
• Experience creating social media content and driving measurement efforts for social, digital or influencer programs.

Responsibilities

• Lead day-to-day client engagement and operational flow across assigned accounts, serving as the primary client contact for tactical communication, campaign execution, and program updates.
• Manage end-to-end campaign execution across influencer marketing programs, including community management, production coordination, and creator partnerships across micro-macro tiers.
• Oversee creator operations and campaign tracking, including management of Data Tracking Sheets and ensuring accuracy across internal platforms and systems.
• Monitor campaign performance and delivery, proactively identifying optimization opportunities, risks, and potential upsell opportunities in partnership with the Account Director.
• Ensure strong operational discipline by maintaining system accuracy, workflow consistency, and adherence to internal processes and reporting standards.
• Manage campaign budgets and day-to-day financial oversight, ensuring work is executed within approved scope and budget parameters.
• Collaborate with cross-functional teams (e.g., Paid Media, PR, Creative, Production) to ensure seamless coordination across integrated campaign activities.
• Support strategic planning and client growth, including contributing to QBR development, campaign insights, and long-term account roadmaps.
• Lead and contribute to client presentations, helping shape clear narratives, performance insights, and strategic recommendations.
• Mentor and develop junior team members (AMs and AEs) to strengthen campaign execution, operational excellence, and client communication skills.
• Identify and implement workflow improvements, including leveraging AI-enabled tools and operational efficiencies to improve team performance and scalability.

Skills

Client-facing

Influencer engagement

Social media landscape

Content & measurement

Project management

Emerging platforms

Job description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world's fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We're driven to push boundaries and think beyond today to deliver strategies, and we're just getting started.

While we continuously exceed our goals, we need your help - our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

This position plays a pivotal role in the day-to-day management of client programs. Passionate about creative influencer strategies and knowledgeable about both paid and earned engagement across tiers of influencers, this role is expected to drive client programming from start to finish. This includes detailed tactical timelines and plans, managing day-to-day campaign delegation for Account Operations staff and cross-functional teams, as well as exuding an analytical approach to measuring success.

As an Influencer Supervisor, you're expected to jump in at every level, from post-procurement influencer management and facilitation to tough client conversations. You have a deep understanding of influencers across segments and channels, staying on top of disclosure guidelines, with a clear understanding of best practices for demonstrating the impact of an influencer program. This position is client-facing and should display confidence when dealing with clients. At this level, you have superior social and interpersonal skills with a demonstrated ability to work independently, while also knowing when to 'manage up'.

Please Note: This role would be a 3-month contract. Must be located in United Kingdom.

Responsibilities:

• Lead day-to-day client engagement and operational flow across assigned accounts, serving as the primary client contact for tactical communication, campaign execution, and program updates.
• Manage end-to-end campaign execution across influencer marketing programs, including community management, production coordination, and creator partnerships across micro-macro tiers.
• Oversee creator operations and campaign tracking, including management of Data Tracking Sheets and ensuring accuracy across internal platforms and systems.
• Monitor campaign performance and delivery, proactively identifying optimization opportunities, risks, and potential upsell opportunities in partnership with the Account Director.
• Ensure strong operational discipline by maintaining system accuracy, workflow consistency, and adherence to internal processes and reporting standards.
• Manage campaign budgets and day-to-day financial oversight, ensuring work is executed within approved scope and budget parameters.
• Collaborate with cross-functional teams (e.g., Paid Media, PR, Creative, Production) to ensure seamless coordination across integrated campaign activities.
• Support strategic planning and client growth, including contributing to QBR development, campaign insights, and long-term account roadmaps.
• Lead and contribute to client presentations, helping shape clear narratives, performance insights, and strategic recommendations.
• Mentor and develop junior team members (AMs and AEs) to strengthen campaign execution, operational excellence, and client communication skills.
• Identify and implement workflow improvements, including leveraging AI-enabled tools and operational efficiencies to improve team performance and scalability.

Qualifications and Skills:

• At least five years of experience in a client-facing digital, social, PR or influencer role
• Deep experience with influencer engagement across paid and earned, different tiers and segments
• Strong understanding of influencers and social media landscape
• Experience in creating social media content and driving measurement efforts for social, digital or influencer programs, including calculating benchmarks, engagement rates, and synthesizing data
• Highly organized, with experience managing multiple clients simultaneously
• Experience working specifically with influencers on new and/or emerging platforms (TikTok, Twitch etc)
• Additional social/digital experience in content creation, social strategy or paid media

Compensation Philosophy:

At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable rol