Industry Partner Go to Market Lead – Financial Services Lead, EMEA

ServiceNow; Greater London; Hybrid; GBP 90,000 - 130,000; Full time

Job summary

A global technology firm is seeking a Partner GTM lead for Financial Services in Greater London. This role involves developing and executing a go-to-market strategy with key stakeholders and partners. Candidates should have 7–10 years of experience with Global System Integrators or enterprise software companies and possess strong industry knowledge. The position offers flexibility regarding workplace arrangements and emphasizes strategic growth through partnership development, with a focus on financial services.

Qualifications

• 7–10 years working for/with Global System Integrators or Enterprise software companies.
• Experience with channels: SI, GSI, MSP, ISV, Resellers, and Hyperscalers.
• Strong network of industry executives in both partner and client environments.

Responsibilities

• Develop and execute GTM strategy aligned with key stakeholders.
• Collaborate with partners to design new GTM and commercial models.
• Lead initiatives to increase demand, grow pipeline, and close deals.

Skills

Working with Global System Integrators

Financial industry knowledge

Commercial and business acumen

Collaboration and influence skills

Education

Bachelor’s degree

Job description

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI‑enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud‑based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

The Global Industries and Solution team brings the voice of the customer to the center of all we do, resulting in outsized growth for ServiceNow in key industries and solution areas. As the Partner GTM lead for Financial Services you will develop and execute a GTM strategy aligned with key stakeholders (Industry GTM, Field, Product Marketing, GPC) focused on a subset of key partners across all channels. Your work will also be leveraged to scale and activate the industry across our ecosystem.

This role will join our GI&S Partner GTM team and will collaborate with our partners and cross‑functional stakeholders to design new GTM and commercial models to address the most important industry imperatives for our customers, accelerating ServiceNow’s growth to $20B and beyond.

This role requires deep industry expertise, strong strategic and operational capabilities, and a proven track record of delivering measurable results through a partner ecosystem. Success will be measured by the pipeline and revenue generated through the partner ecosystem.

Primary focus

• GTM Strategic Planning, Alignment and Execution
• Employ an AI centric, AI first approach to GTM strategy and execution
• Serve as a trusted advisor and business partner to the Industry GTM leader
• Translate company vision and industry strategy into actionable partner GTM plans
• Develop compelling recommendations, communicated in high‑quality output
• Lead cross‑team forums to ensure alignment and outcomes
• Deliver insights and intelligence to leaders and teams within and outside of GI&S
• Help prioritize key projects and allocate resources effectively
• Cultivate Mutually Beneficial Partner Relationships
• Through established and new industry partner relationships identify areas of opportunity
• Collaborate with partner executives to develop clear and actionable GTM plans
• Ensure partner and ServiceNow executives are aligned on targets, metrics, governance
• Lead initiatives to increase demand, grow and progress pipeline, and close deals
• Lead joint business reviews with top partners
• Cross‑Functional Leadership
• Lead the Industry Partner Pod in EMEA Major Areas
• Serve as important conduit between GI&S and GPC for your industry
• Coordinate and help break down silos and foster collaboration
• Ensure timely execution and high‑quality deliverables against priorities
• Culture & Team Ambassador
• Lead by example, demonstrating our company values
• Ensure cross‑team and cross‑functional collaboration
• Be a culture force‑multiplier

Qualifications

• 7–10 years working for/with Global System Integrators or Enterprise software companies
• Experience with the following channels: SI, GSI, MSP, ISV, Resellers, and Hyperscalers
• Financial industry knowledge and experience highly preferred
• Strong network of industry executives in both partner and client environments
• Strong commercial and business acumen; proven results growing channel business
• Demonstrated experience balancing strategy and execution in prior roles
• Ability to integrate AI into work processes, decision‑making, or problem‑solving
• Ability to align, localize and execute joint GTM strategy and multi‑year business plans
• Equally comfortable in business and technical discussions
• Strong collaboration and influence skills at all levels
• Expert level capability in developing and delivering executive‑level communications (ppt)
• High energy, disciplined execution and prioritization skills
• Self‑directed, can multitask in fast‑paced and often ambiguous environments
• Bachelor’s degree required; consulting experience preferred

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third‑party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [e-mail] for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

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