Hospitality PR: Account Director

Premier Resourcing UK; City Of London; Hybrid; GBP 50,000 - 60,000; Full time

Job summary

A creative marketing agency in London is seeking a PR & Influencer Lead to shape their media and influencer strategy. This role involves leading the PR division and integrating traditional and influencer marketing into impactful campaigns. The ideal candidate will have significant experience leading teams in creative agencies and possess strong networks in lifestyle and culture sectors. This role offers a competitive salary and hybrid work model.

Benefits

Competitive salary £50,000-£60,000

Hybrid working model

Qualifications

• Proven track record of leading PR or influencer teams within creative agencies.
• Exceptional influencing skills with senior stakeholders.

Responsibilities

• Shape the agency's earned media and influencer partnerships.
• Define agency positioning and drive creative outcomes.
• Integrate traditional PR and influencer marketing.

Skills

Leadership experience managing PR teams

Deep understanding of media and creator economy

Client management and advisory skills

Strategic thinking and creative judgement

Knowledge of PR analytics and campaign reporting

Excellent communication skills

Passion for hospitality and culture

Job description

About the Agency

This fast-growing, creative agency specialises in digital marketing, PR, social media, and content creation.

With a focus on hospitality and lifestyle brands, from leading restaurant groups to ambitious independents. The agency helps clients amplify their stories, increase visibility, and drive measurable growth.

The culture thrives on innovation, collaboration, and excellence, providing opportunities for professional development in an environment where bold ideas are encouraged and celebrated.

The Role

• Competitive salary: £50,000-£60,000, depending on experience.
• Hybrid working: 2 days a week in the London Office

An exciting opportunity has arisen for a PR & Influencer Lead to shape the agency's earned media, influencer partnerships, and cultural engagement strategy. This senior role will lead the PR & Media division, integrating traditional PR, influencer marketing, and cultural campaigns into seamless, high-impact client offerings.

As a strategic member of the leadership team, the successful candidate will help define the agency's positioning, drive creative and commercial outcomes, and future-proof PR capabilities in a fast-evolving media landscape. This role offers the chance to influence how storytelling, influencer strategy, and partnerships converge in a modern agency setting.

The Ideal Candidate

The role is perfect for a forward-thinking communications leader who thrives at the intersection of media, culture, and commerce. The candidate will have a proven track record of leading PR or influencer teams within creative or integrated agencies and a strong network across lifestyle, food, travel, and culture sectors.

Essential skills and experience include:

• Leadership experience managing PR, influencer, or earned media teams.
• Deep understanding of traditional media and the creator economy, with the ability to merge both into high-impact campaigns.
• Exceptional client management and advisory skills, influencing senior stakeholders.
• Strategic thinking and creative judgement, balancing storytelling flair with commercial insight.
• Knowledge of PR analytics, influencer measurement, and campaign reporting.
• Excellent communication and presentation skills.
• Passion for hospitality, culture, and the power of storytelling to drive growth.

This is an exceptional opportunity to lead commercially driven, creative campaigns for some of the UK's most exciting hospitality and lifestyle brands, within a supportive and innovative agency environment.

If you feel you have the suitable experience and skill to complete these roles, please submit your CV for consideration.

If this role is not quite right for you, but you think a friend would be interested, why not refer their details? We offer £150 in Amazon vouchers when we place a new referral in a new role.

Premier Resourcing UK Ltd is a specialist Marketing, PR & Communications Recruitment Consultancy. We encourage equality, diversity, and inclusion in our workplace. We strive to make sure the Marketing and PR industry reflects the diverse and vibrant world around us. Our mission is to recruit diversity from minority groups, regardless of race, gender, ethnic origin, disability, or sexual orientation. We are committed to educate and promote inclusion & diversity across all sectors we recruit in.