Head of Marketing - Growth Leader, Hybrid, Free Rail Travel

London & Southeastern Railway; Greater London; Hybrid; GBP 60,000 - 71,000; Full time

Job summary

A major UK train operator seeks a Head of Marketing to lead its marketing strategy and drive commercial growth. This role involves developing insight-driven marketing campaigns to attract more passengers and enhance revenue. The ideal candidate will demonstrate strong leadership skills and a background in effective marketing strategies. As part of a hybrid working model, you'll collaborate closely with the senior leadership team at the head office in London Bridge, contributing to the success of Southeastern's marketing initiatives.

Benefits

Final salary pension

25 days annual leave

Free rail travel

Qualifications

• Proven ability to lead multidisciplinary teams and inspire them.
• Understanding of how marketing contributes to revenue.
• Experience in creating effective marketing narratives using data.

Responsibilities

• Lead the marketing function to drive revenue growth.
• Develop an insight-driven marketing strategy.
• Oversee the marketing budget and ensure value delivery.

Skills

Inspiration in leadership

Commercial mindset

Strategic thinking

Creative judgement

Digital fluency

Effective communication

Proactivity

Project leadership skills

Education

Degree or qualification in business/marketing

Job description

A major UK train operator seeks a Head of Marketing to lead its marketing strategy and drive commercial growth. This role involves developing insight-driven marketing campaigns to attract more passengers and enhance revenue. The ideal candidate will demonstrate strong leadership skills and a background in effective marketing strategies. As part of a hybrid working model, you'll collaborate closely with the senior leadership team at the head office in London Bridge, contributing to the success of Southeastern's marketing initiatives.