Head of Marketing

Sig PLC; Warrington; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading construction-oriented firm in Warrington is looking for a Head of Marketing. This role requires delivering strategic marketing initiatives, overseeing campaigns, and driving digital transformation. Candidates should have over 5 years of experience in marketing roles, particularly in the construction sector, and proven skills in brand management. The position offers a competitive salary and various employee benefits.

Benefits

Competitive salary with bonus potential

25 days holiday + 8 bank holidays

Pension with SIG contributing up to 7.5%

Cycle to Work scheme

Share Incentive Scheme

Qualifications

• Minimum 5 years experience in a marketing executive role, ideally in the construction sector.
• Proven experience managing digital change and working with agencies.
• Exceptional project management skills with a focus on campaign ROI.

Responsibilities

• Develop and implement brand, event, and campaign marketing strategies that align with business objectives.
• Manage third-party agencies and marketing projects from conception through delivery.
• Lead the marketing team in embedding brand guidelines across the business.

Skills

Brand development

Digital transformation

Campaign management

Project management

Customer relationship management

Education

CIM or equivalent marketing qualification

Job description

Are you a dynamic marketing leader with a passion for brand development, digital transformation, and delivering impactful campaigns? We are seeking a Head of Marketing to lead the delivery of our marketing plans aligned with our commercial strategy, ensuring ROI and brand excellence across all channels. As Head of Marketing, you will be the strategic driver behind our marketing initiatives, working closely with the commercial and sales teams to create and implement innovative marketing strategies. You will oversee campaign delivery, manage key supplier relationships, coordinate event management, and lead digital transformation efforts to create value and growth for the Performance Technology Group (PTG).

Responsibilities

• Develop and implement brand, event, and campaign marketing strategies that align with business objectives
• Lead GDPR-compliant customer and product campaigns, managing agencies and analysing ROI
• Drive digital transformation and system enhancements to maximize value creation
• Ensure all marketing activity adheres to brand guidelines and tone of voice
• Manage and update digital assets and websites in partnership with communications teams
• Oversee creative development and media buying to ensure cost-effective campaigns
• Collaborate with Trade Associations to enhance brand positioning
• Conduct market research to inform strategy and tactics
• Manage third-party agencies and marketing projects from conception through delivery
• Lead the marketing team in embedding brand guidelines across the business
• Organize and manage event calendars and associated assets
• Champion a culture of collaboration, health & safety, and ethical business practices

Qualifications

• Minimum 5 years experience in a marketing executive role, ideally in the construction sector
• CIM or equivalent marketing qualification
• Proven experience managing digital change and working with agencies
• Strong background in brand development and event management
• Exceptional project management skills with a focus on campaign ROI
• Creative thinker with pragmatic problem‑solving skills
• Excellent communication and relationship‑building abilities at all levels
• Meticulous attention to detail, with strong knowledge of GDPR and compliance
• Highly organised, resilient, and able to manage multiple priorities under tight deadlines
• Understanding of complex business environments and the ability to influence

PTG part of SIG Plc is committed to creating a fair and inclusive environment where employees feel safe, proud, and valued. We welcome talent that reflects the diverse customers and communities we serve. If you require any accommodations during the recruitment process, please let us know.

Benefits

• Competitive salary with bonus potential
• 25 days holiday + 8 bank holidays.
• Company closed during Christmas perio
• A great pension, with SIG contributing up to 7.5% and up to 4x life insurance
• Money saving with retail discounts via colleague portal
• Cycle to Work scheme
• Share Incentive Scheme