Head of Marketing

Acapella Recruitment Ltd; Stafford; Hybrid; GBP 125,000 - 150,000; Full time

Job summary

A leading mobility retailer in Stafford is seeking a Head of Marketing to control a seven-figure budget and drive online growth. The role involves launching a new website, managing marketing campaigns, and ensuring brand consistency. Ideal candidates will have a strong background in managing digital performance and a passion for retail and e-commerce. This position offers the opportunity for hybrid working and direct collaboration with the Managing Director.

Benefits

Full control of a seven-figure budget

Direct collaboration with MD

Freedom to test and learn

Supportive, high-energy culture

Qualifications

• Proven success managing large marketing budgets with visible ROI.
• Deep understanding of digital performance and analytics.
• Experience in retail, e-commerce or multi-site brands is a major plus.

Responsibilities

• Launch and super-charge the brand-new website to convert effectively.
• Own and prove the full marketing budget ROI.
• Drive digital performance across various platforms.
• Re-activate the existing customer base through effective marketing.
• Maintain consistent voice and visuals across channels.

Skills

Managing large marketing budgets

Digital performance analytics

Commercial instinct and creative vision

Confidence to challenge and collaborate

Experience in retail or e-commerce

Job description

Overview

Head of Marketing – Location: Stafford HQ (Hybrid - HQ + Store Visits + Remote). Reports to: Managing Director. Budget Ownership: seven-figure budget. Competitive starting salary. Our client is a £14 million-plus UK mobility retailer with 15 stores, a booming e-commerce arm, and a mission: help people “Live Every Moment.” Now they're searching for a Head of Marketing who can take a seven-figure budget and turn it into real-world results— more baskets, more leads, more store visits, more lives made easier. This isn’t a watch-from-the-sidelines marketing role. You’ll report straight to the MD, steer the spend, and have the freedom to make noise worth hearing.

What You'll Do

• Launch and super-charge their brand-new website so it converts like a dream.
• Own the full marketing budget and prove every pound earns its keep.
• Drive digital performance across Google PMAX, Meta, YouTube and Display.
• Re-activate their existing customer base through sharp remarketing and CRM.
• Create campaigns that light up both the high street and the newsfeed.
• Keep their voice, visuals and message consistent across every store and screen.
• Report clear, no-nonsense results each week — what's working, what's next.

What You'll Bring

• Proven success managing large marketing budgets with visible ROI.
• Deep understanding of digital performance and analytics.
• Commercial instinct + creative vision = you get both sides of the coin.
• Confidence to challenge, collaborate and deliver.
• Experience in retail, e-commerce or multi-site brands a major plus.

What Success Looks Like

• A new website generating serious online sales.
• Paid channels delivering strong ROAS.
• Store footfall and basket values climbing month-on-month.
• The company recognised nationwide for everyday value and service.

What You'll Get

• Full control of a seven-figure marketing budget.
• Direct collaboration with the MD — fast decisions, real impact.
• Freedom to test, learn and own the results.
• Hybrid working and a supportive, high-energy culture.

Sound Like You?

If you're ready to own the budget, drive the growth, and make noise worth hearing, our client would love to meet you.

Apply now with your CV + a short note telling them how you turn spend into sales.

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