Head of Marketing

Lime Talent Ltd; Greater London; On-site; GBP 70,000 - 80,000; Full time

Job summary

A forward-thinking retailer is seeking a Head of Marketing to lead their marketing efforts across B2B and B2C markets. This role involves full ownership of the marketing strategy, overseeing diverse initiatives from digital campaigns to in-store activations. Candidates should have a proven track record in senior marketing roles, strong leadership qualities, and expertise in driving successful marketing strategies. This is an office-based position located in North London, offering a competitive salary between £70,000 and £80,000.

Qualifications

• Proven experience in a senior marketing role.
• Leadership skills with a focus on team development.
• Strong analytical skills to drive growth.

Responsibilities

• Develop and implement the overall marketing strategy.
• Lead the marketing team to deliver effective campaigns.
• Track and analyse market trends and customer behaviour.

Skills

Leadership skills

Analytical skills

Digital marketing

Social media management

Multi-channel campaign management

Job description

Position: Head of Marketing

Location: North London

Office: Office based (5 days per week)

Salary: £70,000-£80,000

We’re working on behalf of a forward-thinking retailer that’s looking for an experienced and hands‑on Head of Marketing to lead their marketing team across B2B and B2C markets.

As a Head of Marketing, you will have full ownership of the marketing strategy across both online and in‑store. You will guide a wide variety of marketing initiatives from digital campaigns and online branding to in‑store and POS activations.

What the role entails:

• Develop and implement the overall marketing strategy for the brand across online and in‑store channels
• Lead the marketing team to deliver campaigns across digital, social and in‑store
• Own and oversee the marketing budget while ensuring a strong ROI
• Collaborate with leadership across the business to ensure smooth activation of marketing initiatives
• Design and manage multi‑channel campaigns to drive brand recognition
• Track and analyse market trends and customer behaviour

What you need:

• Proven experience in a senior marketing role
• Leadership skills with a focus on developing and mentoring a strong team
• An understanding of retail marketing and instore experience
• Strong analytical skills and understanding of how to use insights to drive growth
• A track record of building and executing successful marketing strategies
• Strong skills in digital marketing, social media, and multi‑channel campaign management.

If you’re a strategic yet hands‑on marketing leader who thrives on building brands, leading teams and driving measurable growth, this role offers the platform to truly make it your own.