Head Of Marketing

Raymond Associates Ltd; Crawley; On-site; GBP 70,000 - 80,000; Full time

Job summary

A leading commercial cleaning company is seeking a Head of Marketing to create and own the marketing strategy as they enter a phase of growth. This pivotal role requires leadership of a small team and hands-on execution of campaigns across digital and traditional channels. The ideal candidate has strong communication skills and a proven track record in developing marketing strategies aligned with business growth objectives.

Benefits

70k – 80k basic salary

Bonus scheme

35 days holiday per year

Flexible hours

Travel expenses to office

Qualifications

• Experienced marketing professional with proven ability to develop strategy and execute it effectively.
• Confident leading a small, high‑performing team in a dynamic and fast‑paced environment.
• Strong understanding of both digital and traditional marketing channels.

Responsibilities

• Develop and own the company marketing strategy, aligned with growth ambitions.
• Lead, coach, and develop a team of three to deliver impactful marketing activity.
• Execute hands-on marketing initiatives, including digital campaigns and lead generation.

Skills

Leadership and team development

Digital marketing

Content creation

Stakeholder engagement

Communication

Job description

Opportunity

We are a leading commercial cleaning and associated services company. Established in 1986, our ethos remains rooted in strong family values, combining a people‑first culture with innovative commitment to service excellence. We are proud to be London's most awarded cleaning company in 2024, and winners at the European Cleaning & Hygiene Awards 2025 in the category of Best Company to Work For. Our focus is on being the employer and partner of choice to London's communities and clients, where we deliver exceptional standards of cleaning and customer care. Our unique strength lies in our people development, customer experience, and innovation, the three pillars that define who we are and how we work.

Package

• 70k – 80k basic salary
• Bonus scheme
• Hybrid between Home and Shadwell HQ
• 35 days holiday per year (including bank holidays)
• Flexible hours
• Travel expenses to office

Role of the Head of Marketing

We are seeking a Head of Marketing to lead our marketing function as we enter our next phase of growth. This is a pivotal, strategic and hands‑on role. You will create and own the marketing strategy for the company, shaping how our brand is positioned, communicated, and experienced across all touchpoints. Managing a team of three, you will provide leadership, direction, and guidance, while personally delivering key initiatives across digital/website marketing, sales/lead generation, and PR/communications.

Duties

• Develop and own the company marketing strategy, aligned with our growth ambitions and brand values.
• Lead, coach, and develop a team of three to deliver impactful marketing activity across all channels.
• Execute hands‑on marketing initiatives, including digital campaigns, lead generation, content creation, and communications.
• Work closely with the leadership team to ensure marketing supports business development, client engagement, and people‑focused initiatives.
• Build the brand's profile as London's premium commercial cleaning partner through strong brand storytelling and targeted campaigns.
• Oversee brand management, ensuring consistent messaging, tone of voice, and visual identity.
• Use data, insight, and creativity to continuously enhance marketing effectiveness and ROI.
• Create, manage, and optimise the marketing budget, ensuring resources are effectively allocated and activities deliver strong ROI.

Person

• Experienced marketing professional with proven ability to develop strategy and execute it effectively.
• Confident leading a small, high‑performing team in a dynamic and fast‑paced environment.
• Strong understanding of both digital and traditional marketing channels.
• Commercially minded, with the ability to align marketing to growth objectives.
• Excellent communication, storytelling, and stakeholder engagement skills.
• Passionate about people, customer experience, and innovation.
• FM or Soft Services industry experience an advantage.

Why Work for Us

• Ethical Business, always looking to reduce our environmental impact and our use of the planet's resources.
• Equal Opportunities Employer who promotes diversity.
• Innovative Approach to the Employee Journey.
• A defined purpose‑driven set of values helps our employees understand what we stand for and fosters the shared sense of responsibility and family‑feel to our business.