Head of Growth - PLG B2B SAAS

Remote People; United Kingdom; Remote; GBP 90,000 - 120,000; Full time

Job summary

A leading SaaS company is seeking a full-stack Growth Leader to own their growth engine. The role involves designing a growth strategy, leading demand generation, and optimizing product-led growth initiatives. Ideal candidates will have experience in a SaaS environment, a strong analytical mind, and a passion for driving growth. This position is remote but requires candidates to be based in the UK, Europe, or East Coast Canada.

Benefits

Autonomy and impact in your role

Fast career growth during hypergrowth

Global reach with a diverse user base

Culture focused on builders and experimentation

Qualifications

• Leadership experience in growth or marketing within a SaaS company.
• Demonstrated success with demand generation and PLG pipelines.
• Hands-on skills in SEO, paid media, and analytics.

Responsibilities

• Design and execute the Growth Playbook.
• Lead demand generation efforts across multiple channels.
• Partner with Product to enhance onboarding and referral flows.
• Analyze metrics and run experiments to optimize growth.
• Build and mentor a skilled growth team.

Skills

Growth leadership

Demand generation

Product-led growth

SEO

Paid media expertise

Growth analytics

Job description

We specialize in connecting forward-thinking companies with outstanding global talent. Whether you’re looking to fill a critical role or expand into new markets without local offices, we’re here to support you every step of the way.

Ready to own the entire growth engine at a hypergrowth SaaS startup that’s reshaping the way businesses scale? We’ve just hit unicorn status, serve tens of thousands of companies worldwide, and are looking for a full‑stack Growth Leader to take us from rocket ship to stratosphere.

This is a rare chance to join a product‑led, AI‑powered company at the sweet spot of scale and speed: big enough for impact, scrappy enough for massive upside.

What You’ll Do

• Design the Growth Playbook : Build and execute the full‑funnel growth roadmap — acquisition, activation, retention, expansion.
• Own Demand Generation : Scale paid channels (search, social, display), SEO, content, and partnerships to drive traffic + conversions.
• Go Big on PLG : Partner with Product to craft self‑serve onboarding flows, viral referral loops, and in‑app upsell journeys.
• Get Analytical : Track CAC, LTV, MRR, funnels; run A/B tests; experiment relentlessly to find the levers that matter.
• Build & Lead the Team : Hire and mentor growth marketers, paid media experts, content pros, and partnership managers as we scale.

What You Bring

• Growth or marketing leadership at a SaaS company, ideally with product‑led growth at scale.
• Proven track record driving demand gen + PLG pipelines from mid‑market to enterprise.
• Hands‑on expertise in SEO, paid media, content, partnerships, and growth analytics.
• A love for data‑driven experiments and fast iteration.
• Curiosity and interest in AI + automation tools shaping the next wave of GTM strategies.

Why You’ll Love It Here

• Autonomy + Impact : You own the growth engine, full stop.
• Hypergrowth Stage : We’re scaling fast — and so will your career.
• Global Reach : Tens of thousands of businesses already use us daily.
• Culture of Builders : Fast‑moving, remote‑friendly, experimentation‑heavy.
• Location : Remote, but you must be based in UK, Europe, or East Coast Canada for time zone alignment.

Interested? This is your chance to put your fingerprint on the growth engine of a category‑defining SaaS startup.