Head of Digital Products

Phoenix; City of Edinburgh; Hybrid; GBP 150,000 - 200,000; Full time

Job summary

A leading financial services provider in the UK is seeking a Head of Digital Products to drive digital transformation and enhance customer experience. In this hybrid role, you will lead a team to deliver innovative digital services for millions of customers, ensuring a seamless, data-driven experience. The ideal candidate will have proven leadership in digital strategy and omni-channel transformation, alongside expertise in customer data. Attractive salary and comprehensive benefits are offered.

Benefits

Private medical cover

38 days annual leave

Income protection

Qualifications

• Proven ability to define and deliver a digital strategy rapidly.
• Experience leading large-scale digital transformation.
• Expertise in customer data strategy and insight development.

Responsibilities

• Lead digital transformation for over 12 million customers.
• Design and deliver cutting-edge digital services.
• Champion a customer experience-led business.

Skills

Visionary Digital Strategist

Omni-Channel Transformation Leader

Customer Data & Personalisation Expert

Centre of Excellence Builder

Collaborative Change Agent

Job description

Job Description

Job Type: Permanent

Location: Edinburgh, London or Birmingham. This is a hybrid role with time expected in the office.

Flexible working: All of our roles are open to part-time, job‑share and other types of flexibility. We will discuss what is important to you and balancing this with business requirements during the recruitment process. You can read more about Phoenix Flex here.

Closing Date: 17th November

Salary and benefits: From £97,500 dependent upon experience plus an indicative bonus range of 30%-60%, private medical cover, 38 days annual leave, excellent pension, 12x salary life assurance, career breaks, income protection, 3x volunteering days and much more.

We have an incredible opportunity to join us here at Phoenix Group as Head of Digital Products to join our Customer Experience Leadership team within Pensions & Savings.

Who are we?

We want to be the best place that any of our 6,600 colleagues have ever worked.

We’re Phoenix Group, a long‑term savings and retirement business. We offer a range of products across our market‑leading brands, Standard Life, SunLife, Phoenix Life and ReAssure. Around 1 in 5 people in the UK has a pension with us. We’re a FTSE 100 organisation that is tackling key issues such as transitioning our portfolio to net zero by 2050, and we’re not done yet.

The role

Are you ready to lead digital transformation at scale? As Head of Digital Products at Phoenix Group, you’ll be at the forefront of designing and delivering cutting‑edge digital services for over 12 million customers, advisers, and employers. You’ll be accountable for the various digital products we offer to both end consumers and B2B audiences, driving a bold strategy that aligns with our purpose and commercial goals.

This is a high‑impact leadership role where you’ll champion a shift to a customer experience‑led business. You’ll harness the power of digital innovation, omni‑channel capabilities, automation, AI, and data‑driven personalisation to create seamless, intuitive experiences. Leading a talented team of digital experts, you’ll collaborate across trading channels, divisional functions, and Group Technology to build a modern, digital‑first ecosystem that sets new standards in our industry.

If you're passionate about transforming digital journeys and inspiring teams to deliver exceptional outcomes, we’d love to hear from you.

What are we looking for?

• Visionary Digital Strategist – A proven ability to define and deliver a future‑focused digital strategy at pace, including decisions on in‑house vs. third‑party delivery models, while aligning with customer, competitor, and marketing insights.
• Omni‑Channel Transformation Leader – Experience leading large‑scale transformation to a digital‑first, omni‑channel service model, with a strong focus on automation, self‑service, and mobile capabilities.
• Customer Data & Personalisation Expert – Deep expertise in customer data strategy and insight development, enabling personalised, data‑driven experiences that elevate customer engagement across digital touchpoints.
• Centre of Excellence Builder – Demonstrated success in establishing high‑performing digital teams and capabilities, delivering seamless end‑to‑end customer journeys and managing digital assets through scalable design systems.
• Collaborative Change Agent – Skilled in cross‑functional leadership and governance, with the ability to work across business units and senior stakeholders to drive innovation, streamline digital estates, and ensure programme success.

We want to hire the whole version of you

We are committed to ensuring that everyone feels accepted and welcome. Applicants from all backgrounds are encouraged to apply. If your experience looks different from what we’ve advertised and you believe that you can bring value to the role, we’d love to hear from you.

If you require any adjustments to the recruitment process, please let us know so we can help you to be at your best.

We’re reviewing applications as they come in, so apply early to avoid missing out.

Find out more about

Guide for Candidates: thephoenixgroup.pagetiger.com/guideforcandidates

Find or get answers from our colleagues: www.thephoenixgroup.com/careers/talk-to-us

Senior Managers Certification Regime (SM&CR)

This role is covered by the Senior Managers & Certification Regime (SM&CR) as a certified role. Therefore, this role is subject to annual certification by Phoenix Group, as well as regulatory compliance standards. Anybody performing this role will be subject to:

• PRA Individual Conduct Standards
• FCA Senior Individual Conduct Rules

Further information on the Senior Managers & Certification Regime can be found on the FCA website.