Head of Analytics and Targeting

Humaniq; City Of London; On-site; GBP 30,000 - 50,000; Full time

Job summary

A dynamic advertising firm in the UK is seeking a talented professional for advertising procurement, focusing on innovative digital strategies including analytics and traffic distribution. Ideal candidates have experience with cryptocurrency projects and possess strong analytical skills. Multilingual abilities are a plus. This role supports relocation opportunities.

Responsibilities

• Procurement of native advertising
• Purchase of banner advertising
• Purchase of video advertising
• Working on analytics and conversion optimisation
• Distribution of traffic via affiliate programs
• Testing / developing of creative content
• Cooperation with PR, SMM and trading departments
• Retargeting

Skills

Experience in working with crypto-currency projects

Analytical mindset

Ability to perform tasks quickly and accurately

Experience in working with end-to-end analytics systems

Punctuality and diligence

Spoken English

Experience in working with crypto-exchange partner networks

Ability to bypass FB and Google limitations

Experience with analytics systems other than GA

Job description

Duties and responsibilities:

• Procurement of native advertising
• Purchase of banner advertising
• CPA
• Purchase of video advertising
• Working on analytics and conversion optimisation
• Distribution of traffic via affiliate programs
• Testing / developing of creative content
• Cooperation with PR, SMM and trading departments
• Retargeting

Required skills:

• Experience in working with crypto-currency projects
• Experience in working with end-to-end analytics systems
• Analytical mindset
• Experience in working with crypto-exchange partner networks
• Ability to perform tasks quickly and accurately
• Ability to bypass FB and Google limitations
• Punctuality and diligence
• Experience in working with analytics systems other than GA (Ninjacat, Mixpanel, Thrivehive, Looker, Funnel.io, Bizible, Maroon.ai)
• Spoken English, along with German, French, Korean and Chinese
• Ability and willingness to relocate - preferre