GTM Lead, Europe

Higgsfield AI; Greater London; Remote; GBP 89,000 - 134,000; Full time

Benefits offered by this job

Stock options

Remote in Europe

Job summary

Higgsfield AI in London-based operations seeks a GTM Account Executive for Europe. You will source and close European deals, building the region's first dedicated sales coverage and owning accounts end-to-end, in collaboration with our global GTM teams.

Join a fast-scaling, AI-native startup shaping the future of AI-powered video creation, with equity, a competitive USD base, and regular travel across Europe.

Qualifications

• Proven track record of meeting multi-million dollar revenue targets.
• Experience selling into agencies, brands, and media groups in Europe.
• Existing network of senior buyers in European agencies or brands.
• Excellent English, additional European language is a plus.

Responsibilities

• Identify, pitch, negotiate, and close European agency and brand deals.
• Build a named-account plan for Europe and drive it.
• Convert platform demand into team and enterprise accounts.
• Own relationships post-sale and drive adoption and expansion.
• Identify and activate partner routes to market.
• Represent European customer feedback to product and engineering.

Skills

SaaS sales

Account management

European market

Negotiation

Closing deals

English fluency

Networking

Job description

Why work at Higgsfield AI?

We're the fastest-scaling generative AI company in history, hitting $1B in annual revenue run rate, 30M+ users worldwide, and powering 390 of Fortune 500 brands. We’re building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn’t just moving fast, but rewriting what fast looks like.

Why work at Higgsfield AI?

We're the fastest-scaling generative AI company in history, hitting $1B in annual revenue run rate, 30M+ users worldwide, and powering 390 of Fortune 500 brands. We’re building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn’t just moving fast, but rewriting what fast looks like.

Who We Are Looking For

Everyone at Higgsfield is an A-player. We're looking for teammates who bring:

• High energy, strong commercial instincts, and flawless execution.
• Ownership and accountability to drive deals end-to-end.
• The ability to build trusted relationships with partners, agencies, and enterprise clients.
• Resilience in high-pressure situations and an always-on mindset.
• A balance of sharp analytical skills and natural people intuition.
• Hunger to win and the grit to scale a B2B SaaS business globally.

About The Role

This is the GTM Account Executive role for Europe. You will be our first dedicated seller for the region, responsible for turning Europe's agencies, brands, production companies and media groups into Higgsfield customers: sourcing and closing the first European deals yourself and owning the accounts after signature. You work with our Almaty-based GTM team, our US-based Enterprise team, and directly with company leadership.

What You Will Work On

• End-to-end sales execution: identify, pitch, negotiate, and close deals with European agencies, brands and B2B partners, from first touch through signature.
• Open the market: build a named-account plan for Europe and work it, starting with advertising and creative agencies, consumer brands, production companies, broadcasters and streamers.
• Convert platform demand: turn high-usage European creators, teams and agencies already on Higgsfield into team and enterprise accounts.
• Account management: own relationships post-sale, ensuring adoption, expansion, and long-term success.
• Partner routes to market: identify and activate European agencies, production studios and resellers that bring us customers we would not reach one deal at a time.
• Customer success: act as the voice of the European customer internally, ensuring feedback flows into product and engineering.
• Processes at scale: build the repeatable playbook that the next European hires will follow.

Your must haves

(You don't need to meet every single requirement to be a strong candidate. If you're excellent in a few of these areas and eager to grow, we'd still love to hear from you.)

• Revenue track record: demonstrable history of consistently achieving and exceeding multi-million dollar revenue targets, with deals you sourced and closed yourself.
• Proven experience in B2B SaaS sales and/or account management with measurable results.
• Experience selling into advertising agencies, brand marketing organisations, or media and entertainment companies in at least two European markets.
• An existing network of senior buyers in European agencies, brands or media groups.
• Excellent English communication skills, both written and spoken. A second major European language is a strong plus.
• Strong negotiation, presentation, and closing skills.
• Strong analytical skills with the ability to leverage sales data and metrics for decision-making.
• Ability to work in a high-growth startup environment.

Nice to haves

• Big3/Big4 consulting experience or equivalent top-tier professional background is a strong plus.
• Experience selling AI, GenAI, or ML products.
• Experience in early-stage, fast-scaling startups.
• Exposure to upselling, cross-selling, and customer success strategies.
• Relationships in European broadcasters, streamers or sports media.
• Existing network of enterprise clients or partners in SaaS/AI ecosystems.

The deal

• Competitive base salary in USD.
• Equity participation through the company's stock option program.
• Based in Almaty (on-site; we sponsor and process your work permit, cover your flights, and provide temporary housing while you settle in) or remote in Europe, with regular travel across the region and to Almaty.
• Our GTM team works six days a week and overlaps with US hours. Expect the same pace wherever you are based.
• Full-time position.
• Opportunity to become the cornerstone of Higgsfield's European sales engine.