Growth Marketing Manager

Lumina Energy; Birmingham; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

A renewable energy recruitment firm in Birmingham is seeking a Growth Marketing Manager to drive measurable revenue and client acquisition. The ideal candidate will have experience in developing targeted marketing strategies and managing website content. Offering a salary of £45,000 to £55,000 plus commission, this role includes numerous benefits like annual leave and a pension scheme.

Benefits

25 days annual leave plus birthday off

Life assurance cover

Pension scheme

Retail and gym discounts

Volunteer days

Qualifications

• Minimum of 4 years’ experience in a recruitment agency.
• Interest in the renewable energy sector.
• Proficiency in website management platforms.

Responsibilities

• Drive revenue growth through marketing campaigns.
• Develop client acquisition strategies.
• Create industry-focused content for visibility.

Skills

Written and verbal communication skills

SEO knowledge

Website management

Analytics proficiency

Tools

Google Analytics

WordPress

SEMrush

Job description

Overview

Location: Hybrid/Birmingham
Salary/package: £45,000 to £55,000 per annum plus commission
Contract type: Permanent
Hours: Full time, 37 hours per week

Commercial Services Group (CSG) are looking for a Growth Marketing Manager who can turn strategy into measurable revenue. This is a unique opportunity to drive client acquisition, build high-value partnerships, and prove the direct impact of marketing in a fast-growing renewable energy recruitment business.

Who we are

Commercial Services Group (CSG) is the UK’s largest local authority-owned trading company (LATCO). We support over 16,000 education and public sector customers across the UK and internationally, generating over £800 million in revenue annually. As part of the Corporate Services Division, you’ll be part of a fast-growing organisation that reinvests profits into frontline public services, combining commercial performance with real social impact.

Why this role matters

The Growth Marketing Manager will play a critical role in driving measurable revenue growth and client acquisition within the renewable energy recruitment sector. By developing and executing targeted marketing strategies, the role strengthens brand positioning, generates high-quality leads, and wins new accounts. This position is central to demonstrating marketing’s direct contribution to business growth while supporting the clean energy transition.

What you’ll be doing

• Drive measurable revenue growth by developing and executing targeted marketing and account-based campaigns that generate at least £70K+ in attributable annual revenue.
• Develop and implement client acquisition strategies, including multi-channel campaigns and bespoke materials, to win high-value accounts in the renewable energy sector.
• Create thought leadership and industry-focused content (e.g., insights, surveys, case studies, reports) to position the business as an expert partner.
• Support business development by conducting client research, building intelligence profiles, and producing compelling pitch and proposal materials.
• Manage the company website to optimise user experience, increase lead generation, and implement conversion strategies that turn enquiries into revenue.
• Execute SEO and email marketing strategies to increase visibility, engage target audiences, and nurture long-term client relationships.
• Enhance consultants’ personal branding and visibility through LinkedIn optimisation, content creation, and securing speaking and thought-leadership opportunities.
• Track and report on marketing performance, lead conversion, and revenue attribution, using analytics to demonstrate ROI and refine strategies.

What we’re looking for

• A minimum of 4 years’ experience, ideally in a start-up or early-stage recruitment agency environment.
• Knowledge or interest in the renewable energy sector.
• Strong written and verbal communication skills with the ability to represent both clients and candidates professionally.
• Proficiency in website management platforms such as WordPress and Webflow, or similar with ability to make design and functionality changes.
• Advanced knowledge of Google Analytics, Google Search Console, and SEO tools such as SEMrush, Ahrefs or similar.

What you’ll get in return

• Salary of £45,000 to £55,000 per annum plus commission
• 25 days annual leave, plus your birthday off.
• Life assurance cover (4x salary).
• Pension scheme with 2% employee and 6% employer contribution.
• Additional benefits including retail and gym discounts, health cash plan and cycle to work scheme.
• Volunteer days and access to a comprehensive wellbeing programme.
• Tailored learning and development support with real opportunities to progress.

Why CSG?

Commercial Services Group (CSG) is the UK’s largest local authority-owned trading company (LATCO), generating over £800 million in revenue and supporting 16,000 education and public sector customers worldwide. With more than 1,800 employees across the UK, France, Dubai and Bangkok, we are working towards becoming the global leader in education and public sector solutions.

We are expanding rapidly, with annual growth of around 25 percent, supported by a blend of organic development, acquisitions and strategic partnerships. Our 33 trading businesses deliver a wide range of services including education management, IT, HR, legal, energy, procurement and supplies.

CSG is wholly owned by local authorities, and a significant proportion of our profits is reinvested into frontline public services. Over £77 million has already been returned, reflecting our commitment to combining commercial performance with meaningful social impact.

Inclusion & Accessibility

We are committed to fostering a diverse and inclusive workplace where everyone feels valued and respected. We encourage applications from suitably qualified people of all backgrounds.

We are committed to providing reasonable adjustments throughout our application and interview process; please let us know if you require any.