Growth-Driven Conversion Copywriter (Hybrid, Global)

TransferGo; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A fintech scale-up in Greater London is seeking a Conversion Copywriter to craft high-converting copy across various platforms including ads, emails, and landing pages. This role involves collaboration with marketing teams and leveraging insights from user data. The ideal candidate should have 3-5 years of experience in writing marketing copy and be familiar with using AI tools for copy generation. The company offers a competitive salary and hybrid working environment.

Benefits

Competitive salary

Generous holiday allowance

Comprehensive healthcare insurance

Annual development budget

Hybrid working environment

Pet-friendly office

Inclusive culture

Qualifications

• 3–5+ years of experience writing marketing copy.
• Strong understanding of growth and performance metrics.
• Experience using GenAI for copy ideation.

Responsibilities

• Write compelling, conversion-focused copy for ads and emails.
• Optimize copy using insights from user behavior and data.
• Conduct research to inform messaging.

Skills

High-converting marketing copy

Understanding of growth metrics

GenAI experience

Research-driven mindset

Excellent editorial judgment

Fluent in English

Tools

ChatGPT

Google Sheets

Notion

Meta/Google Ads formats

Job description

A fintech scale-up in Greater London is seeking a Conversion Copywriter to craft high-converting copy across various platforms including ads, emails, and landing pages. This role involves collaboration with marketing teams and leveraging insights from user data. The ideal candidate should have 3-5 years of experience in writing marketing copy and be familiar with using AI tools for copy generation. The company offers a competitive salary and hybrid working environment.