Growth and Campaign Manager

Avantia Law; City Of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading legal and compliance firm in the UK is seeking a Campaign & Growth Manager. This hybrid role involves leading multi-channel campaigns, blending creativity and data-driven strategies to achieve commercial outcomes. Candidates should have over 6 years of B2B marketing experience and be comfortable in a dynamic environment. Benefits include flexible working options, private healthcare, and a generous holiday policy.

Benefits

25 days holiday + UK Bank Holidays + 1 day off for your birthday

Remote first or in-office work options

Private healthcare

Annual subscription to wellness apps

Early finish Fridays in summer

Enhanced pension scheme

Enhanced family friendly policies

Qualifications

• 6+ years' experience in B2B marketing, ideally within professional services, tech-enabled services, or SaaS.
• Proven ability to blend creativity with data for effective storytelling.
• Comfortable in a fast-paced, entrepreneurial environment.

Responsibilities

• Lead multi-channel campaigns from strategy through execution.
• Develop creative campaign concepts that connect legal expertise with commercial outcomes.
• Optimise campaign performance through data and experimentation.

Skills

B2B marketing experience

Creative thinking

Data-driven decision making

Content management

Campaign management across channels

Education

Bachelor's degree in Marketing or related subject

Tools

Marketing automation tools

AI tools for content and campaigns

Analytics tools

Job description

We're looking for a Campaign & Growth Manager who thrives in a fast-paced, high-growth environment - someone who can combine creative thinking with commercial rigour, strategy with hands‑on execution, and ideas with measurable impact. This is a hybrid role across content, digital, and events, designed for a marketer who loves taking campaigns from concept to completion. Working directly with the VP of Marketing, you'll shape narratives, run experiments, and continually refine what works – using data, AI, and creativity to drive results.

Responsibilities

• Lead multi‑channel campaigns from strategy through execution – across content, social, email, paid, and events.
• Develop creative campaign concepts that connect Avantia's legal and compliance expertise with commercial outcomes for our clients.
• Work collaboratively with leadership, subject matter experts, and design to build cohesive, insight‑led narratives.
• Write and edit content across channels (landing pages, thought leadership, emails, social).
• Optimise campaign performance through data and experimentation – tracking results, identifying opportunities, and refining approach.
• Leverage AI tools to scale content and campaign execution efficiently.
• Run event marketing – from client roundtables to industry partnerships – ensuring campaigns integrate seamlessly across channels.
• Build repeatable campaign playbooks that can scale as Avantia grows.

Qualifications

• 6+ years' experience in B2B marketing, ideally within professional services, tech‑enabled services, or SaaS.
• Strong grasp of full‑funnel marketing – from awareness to lead generation and nurture.
• Proven ability to blend creativity with data, balancing storytelling with performance.
• Comfortable working in a fast‑moving, entrepreneurial environment where priorities can shift.
• Excellent written communication – turn complex ideas into clear, engaging content.
• Confident using marketing automation, analytics, and AI tools.
• Experience managing campaigns across content, digital, and events.
• A proactive self‑starter who thrives on ownership and accountability.

Desirable Expertise

• Prior experience in a white‑collar or professional service environment in a B2B capacity.
• Exposure to multinational marketing and localisation processes.

Additional Requirements

• Bachelor's degree in Marketing or related subject (ideal but not required).

Company Overview

Avantia is the legal and compliance partner to many of the world's leading asset managers and private equity firms. We combine specialist sector expertise with AI‑powered workflows to help clients move faster, manage risk, and scale globally. From London to New York, we're building a new model for legal and compliance delivery – one that blends the precision of expert lawyers with the efficiency and insight of technology. Our proprietary AI platform, Ava, underpins every service we deliver. It streamlines manual processes, surfaces institutional knowledge, and empowers our attorneys to negotiate from a position of strength, respond faster, and deliver consistently better outcomes. But technology alone isn't what sets us apart – it's how we use it. Avantia is built for people who see change as an opportunity. We're a team of lawyers, technologists, and specialists who want to shape the future of our industry, not just adapt to it. We value clarity over caution, innovation over inertia, and collaboration over hierarchy. We're pragmatic, ambitious, and united by a shared belief that legal and compliance services can be delivered with greater impact and less friction.

Benefits

• 25 days holiday + UK Bank Holidays + 1 day off for your birthday
• Remote first (anywhere in the UK) or choose to work from our lovely London Bridge office whenever you wish.
• Private healthcare or the option to use the budget to be reimbursed for other wellness activities of your choice
• Annual subscription to your choice of Calm or Headspace
• Early finish Fridays in the summer
• Pension scheme (enhanced after 1 year service)
• Enhanced family friendly policies after 1 year