Google Ads and SEO Expert

Madfish; Remote; GBP 40,000 - 60,000; Full time

Job summary

A dynamic digital marketing agency is looking for a Google Ads & SEO Expert to optimize client online presence. The role involves managing Google Ads campaigns, conducting keyword research, and applying SEO best practices. The ideal candidate will have proven expertise in lead generation through paid search, strong SEO knowledge, and experience with tools like Google Analytics. This position offers flexible work options and a chance to innovate within a collaborative team environment.

Benefits

Flexible remote work

Collaborative team environment

Competitive compensation

Qualifications

• Proven experience managing Google Ads campaigns focused on lead generation.
• Strong knowledge of SEO including on-page and technical aspects.
• Experience with AI-driven marketing strategies is a plus.

Responsibilities

• Develop and optimize Google Ads campaigns for performance.
• Conduct keyword research and competitive analysis to enhance ads.
• Implement on-page and technical SEO best practices.

Skills

Google Ads management

SEO knowledge

Keyword optimization

Analytical skills

A/B testing

Tools

Google Analytics

Google Tag Manager

Google Search Console

Job description

We are a dynamic AI-driven digital marketing agency specializing in performance marketing, SEO, and social media growth. We work with international brands across industries, delivering innovative and results-oriented campaigns.

Role Overview

We are looking for a Google Ads & SEO Expert to join our team and help optimize our clients’ online presence. The ideal candidate has a strong background in paid search campaigns, keyword research, technical SEO, and conversion optimization.

Responsibilities

• Develop, manage, and optimize Google Ads campaigns (Search, Display, YouTube, Performance Max).
• Conduct keyword research, competitive analysis, and audience targeting to maximize ad performance.
• Implement on-page and technical SEO best practices, including metadata optimization, site structure improvements, and Core Web Vitals enhancement.
• Analyze performance data and provide actionable insights to improve rankings and ad ROI.
• Conduct A/B testing for ads, landing pages, and SEO content strategies.
• Collaborate with content creators to optimize blog posts and landing pages for SEO.
• Stay updated with the latest trends in Google algorithms, SEO, and PPC strategies.

Requirements

• Proven experience managing Google Ads campaigns with a focus on lead generation and conversions.
• Strong knowledge of SEO (on-page, technical, off-page) and keyword optimization.
• Experience with Google Analytics, Google Tag Manager, Search Console, and other relevant tools.
• Familiarity with AI-driven marketing strategies and automation tools is a plus.
• Ability to work independently and communicate effectively in English.
• Experience in international markets is a plus.

What We Offer

• Flexible remote work.
• Opportunity to work with a cutting-edge digital marketing agency.
• Competitive compensation based on experience.
• A collaborative and innovative team environment.