Global Trade Marketing Coordinator

BARBOUR; Jarrow; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A leading UK lifestyle brand is seeking a Global Trade Marketing Coordinator to enhance marketing efforts and develop campaign tools. This position supports the Global Trade Marketing Manager in creating seasonal assets and requires a degree level education along with marketing qualifications. Essential skills include attention to detail, strong communication, and proficiency in Microsoft Office applications. The role may require travel within the UK and offers benefits such as a company bonus scheme and hybrid working options.

Benefits

Discretionary Company bonus scheme

Staff Discount

Healthcare Cash Plan

25 days holiday increasing with service

Access to training activities

Free onsite parking

Qualifications

• Previous marketing experience or graduate with marketing qualification.
• Excellent verbal and written communication skills.
• Able to establish relationships with people at all levels.

Responsibilities

• Support the Global Trade Marketing Manager with marketing assets.
• Coordinate the creation of seasonal marketing tools.
• Compile consumer and market research projects.

Skills

Attention to detail

Communication skills

Organizational skills

Teamwork

Self-motivation

Education

Degree level education

Marketing qualification

Tools

PowerPoint

Excel

Adobe Suite

Job description

Company Description

The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret Barbour, Barbour has grown into a lifestyle brand sold in over 55 countries worldwide including Europe, the US and Asia offering a wardrobe of stylish functional clothing, footwear and accessories inspired by the unique values of the British countryside. The iconic Barbour Bedale and Barbour Beaufort wax jackets continue to be made by hand in the factory in South Shields. In 2020, Barbour launched Wax for Life, an overarching name for all of Barbour's wax services designed to encourage customers to extend the life of their wax garments. Wax for Life includes re-waxing and repairs (first introduced in 1921) and Barbour Re‑Loved an upcycling circularity initiative. Each year over 70,000 wax garments are sent back to Barbour globally to be repaired, rewaxed or altered.

Position Overview

We are recruiting a Global Trade Marketing Coordinator to join our Global Trade Marketing team here at our Head Office in South Shields. This role will be key to supporting the Global Trade Marketing Manager to produce seasonal marketing assets, sales tools, launch needs, brand assets and implementation of the Global Marketing Calendar. The successful candidate will be working with the wider Trade Marketing team to deliver seasonal collection launch requirements and sales tools x4 times per year and support across the wider Trade team.

Essential Duties and Responsibilities

• Work with the Global Senior Marketing Coordinators - Sell Out, to support all markets in ensuring development of key partners marketing plans, execution and reporting.
• Prepare Seasonal and/or Key Campaign Global Marketing Plans and Reports through the seasonal Global Marketing Calendar - obtain results from key markets and feedback each month.
• Coordinate the creation of Seasonal Sell Out Tools including Visual Merchandising Guidelines, Global Training Packs & Brand/Collection Guidelines.
• Work with the Graphic Design team to help deliver assets for local and regional marketing activations, supporting with reviewing briefs and flow of assets through Trade.
• Supporting delivery of global sales tools/sell in requirements (led by Senior Global Marketing Coordinator - Sell In); B2B site, Range Directories, Look Books, Sell In Packs, asset circulation to markets and other relevant launch tasks.
• Regularly updating the Barbour Library/Asset Banks. Uploading and maintaining assets on the online platform with relevant metadata and reviewing the usage by markets/assessing future needs.
• Compile Consumer Research & Market Research projects undertaken.
• Act as the "go to person" in the Marketing team for global markets, offering support and solving queries.
• Undertake any other reasonable activity, as may be required by senior management.

Skills and Experience

Desirable

• Degree level education.
• Marketing qualification at degree or post graduate level.

Essential

• Previous marketing experience or graduate with marketing qualification.
• Demonstrates high standards of attention to detail.
• Able to work well under pressure, remain calm with a can-do attitude and demonstrate this style to others.
• Proficient in PowerPoint, Outlook and Word.
• Preferred experience use of Excel and Adobe Suite including InDesign and Adobe Acrobat.
• Excellent verbal and written communication skills to build strong relationships internally and externally.
• Flexible methods with a positive approach to change.
• Extremely self motivated.
• Able to work by self along with good team working skills.
• Pleasant and efficient telephone manner.
• Strong organizational and time management ability.
• Willing to go the extra mile and demonstrate commitment to the role/company.
• Able to establish relationships with people at all levels.
• Uses time effectively – works on high priority actions first.

Additional information

• The job will require travel within the UK from time‑to‑time.
• Driving license preferred.

Benefits

• Discretionary Company bonus scheme
• Staff Discount
• Staff Shop
• Healthcare Cash Plan
• 25 days holiday as standard increasing with length of service plus bank holiday
• Access to training and development activities to support your career development
• Free onsite parking
• Subsidised canteen
• Operate hybrid & flexible working
• Wellbeing support
• Refer a friend bonus scheme

Note: In the event that a sufficient volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.