Global Tourism Marketing Lead — Hybrid Work

VisitBritain; Birmingham; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

VisitBritain is seeking to support the delivery of integrated international marketing activity across priority markets, ensuring alignment with the global marketing strategy and KPIs.

The role coordinates creative adaptation and asset versioning, supports campaign reporting and optimisation, and works collaboratively with internal teams, partners, and stakeholders to deliver cohesive international marketing activity.

Responsibilities

• Coordinate integrated international marketing activity across priority markets.
• Support campaign reporting and optimisation.
• Collaborate with internal teams, partners and stakeholders to deliver cohesive international marketing activity.

Job description

VisitBritain is seeking to support the delivery of integrated international marketing activity across priority markets, ensuring alignment with the global marketing strategy and KPIs.

The role coordinates creative adaptation and asset versioning, supports campaign reporting and optimisation, and works collaboratively with internal teams, partners, and stakeholders to deliver cohesive international marketing activity.