Global Programmatic Strategy Manager

Hearst Magazines; Greater London; On-site; GBP 40,000 - 45,000; Full time

Benefits offered by this job

In-office with flexible Fridays

London office at House of Hearst

Job summary

Hearst UK is seeking a Global Programmatic Strategy Manager to drive revenue growth across Hearst’s premium brands. You will work with Hearst’s Sales teams, data, product and TAM squads to deliver client-centric programmatic solutions and orchestrate campaigns across global markets.

You will represent Hearst within the programmatic division, leveraging Hearst propositions and technology to deliver innovative direct channels and strong client service.

Qualifications

• Commercial / client facing experience required.
• Digital advertising and programmatic experience essential.
• Proficiency in Excel and PowerPoint.
• Familiarity with ad tech ecosystems is a plus.

Responsibilities

• Drive global programmatic revenue growth across agencies and clients worldwide.
• Support activations and pitch preparations for global programmatic campaigns.
• Collaborate with global markets to pitch programmatic campaigns.
• Coordinate with sales, data, product and TAM teams to activate campaigns.

Skills

Commercial / client facing

Digital advertising

Programmatic

Troubleshooting

Analytical skills

Excel

PowerPoint

Multi-tasking

Tools

Google Ad Manager

Microsoft Excel

PowerPoint

Job description

We are the UK's leading premium publisher, home to iconic and influential media brands including Esquire, Men's & Women's Health, ELLE, Good Housekeeping, Harper's Bazaar, Digital Spy, Cosmopolitan, Red and more. At Hearst UK, we don't just create content – we shape culture.

Our workplace is driven by passion, shaped by authenticity and powered by creativity. We back bold ideas, act with an entrepreneurial mindset and continually evolve to meet the moment - while respecting the legacy that's brought us here. We believe in each other's potential and push boundaries together to create meaningful impact, both across the media landscape and in people's lives.

We're proud of our heritage - but even more excited about making history.

Hearst UK operates an in office policy with flexible Friday's. Our office is based at House of Hearst, 30 Panton Street, St James's, London, SW1Y 4AJ, where teams collaborate in person and connect across brands and functions.

Salary-£40,000-£45,000-Salaryisdependentonexperienceandwillbeassessedinlinewiththecandidate’sskills,knowledge,andrelevantexpertise.

The Role…

The HGS Programmatic Sales team creates high value solutions for advertisers by engaging the key audiences of Hearst’s premium sites through optimised media placements. Working closely to support the HGS Sales teams, the wider Global and Hearst partner publishers by collaboratively delivering the best of breed client service and strategic vision to drive growth in programmatic revenues.

As our Global Programmatic Strategy Manager, you will represent Hearst within their Programmatic division driving innovations through programmatic direct channels leveraging the wider Hearst proposition and technology.

Main Duties…

Global ProgrammaticRevenue Growth

• Work withwiderteam to deliver revenue growth acrossyouragencies& clientsin various markets
• Support Global activations and pitch preparations forGlobalprogrammatic campaigns
• Work closely with Global markets on pitchingprogrammatic campaigns across Hearst and Hearst partnerpublishersnetwork worldwide
• Working with internal sales, data, productand TAM teams to build clients strategy and activate programmatically
• Deliver results in line with theclientsprogrammatic strategy
• Campaignactivation, management and reporting
• Working closely withHGS Sales teams,globaloperations,data teamsandTAM teamsto ensure that all deals are setup and transacting correctly
• Support troubleshooting across any deal activationswith TAM teams and external agency teams
• Monitor campaign performancewith internal TAM teams,PMP spending and delivery and share these insights with theagency and/or client direct programmaticteamsto help increase and upsell future programmatic activity with Hearst Global.
• Attend key industry events, where relevant
• To be an ambassador of Hearst and its values.

You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time.

What We Are Looking For…

• Essential
• Commercial / client facing experience
• Digital advertising experience
• Programmatic experience
• Understanding of programmatic ecosystem
• Troubleshooting skills, with the ability to overcome challenges and problem-solve
  Strong analytical skills
• Proficient in Microsoft Excel and PowerPoint
• Self-starter with the ability to multi-task and with a proven ability to handle multiple deliverables with tight deadlines
• Understanding of the programmatic industry and opportunities publishers have
• Have worked with Google Ad Manager and are familiar on how a PMP/PG deal works and ability to trouble shoot deals
• Solid ad tech understanding (both platforms and overall industry)
• Commercial / sales experience (not essential – but great addition)

Benefits…

(Your benefits at Hearst UK are more than just extras—they are tools to help you thrive in every part of life.)

Hearst Exclusives - Only for You!

• Get adventurous with Good Housekeeping Taste and Beauty Testing Panels - yes, you could be trying the next big thing in beauty, food & drink.
• Snag luxe beauty steals at our legendary office sample sales - score big on top brands without breaking the bank!

Inclusion, Health & Wellbeing: Feel Your Best

• Stay healthy with Specsavers eye care, a company-funded Health Cash Plan, and access to mental health support.
• Get active and stress-free with discounted gym memberships and the Cycle to Work scheme.
• Embrace flexibility with a Location Flex and Holiday Exchange to take time when you need it.
• Take time to give back with a Charity Day and access wellbeing resources whenever you need them.
• Join one of our Hearst ERG Groups.

Financial Wellness - Boost Your Budget

• Plan ahead with a generous Workplace Pension, Income Protection, Life Assurance and Season Ticket Loan for easier commuting.
• Make smarter money moves using Salary Finance tools, Financial Wellbeing sessions, and Home Tech benefits to spread costs.
• Treat yourself with major discounts across London plus everyday savings via the HAPI at Hearst app

Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people. As a business, we recognise the significant benefits of creativity, collaboration and innovation that comes with diverse teams. Not only is diversifying the voices in our organization the right thing to do, but it also helps us to make powerful and exciting content that can be enjoyed by many more people. This is why we’re working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.