Global Integration Planning Manager (12m FTC)

Publicis Groupe UK; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A global media agency in London is seeking a Digital Integration Planning Manager to oversee digital workstreams and collaborate with various stakeholders. The role requires demonstrated experience in digital planning, strong analytical skills, and effective communication to manage multiple projects. This hybrid position offers flexibility in working arrangements and a range of competitive benefits.

Benefits

Opportunity to work globally

Additional paid leave days

24/7 mental health support

Family-friendly policies

Flexible working arrangements

Qualifications

• Demonstrated digital planning experience.
• Strong understanding of media research and measurement tools.
• Ability to manage multiple projects simultaneously.

Responsibilities

• Manage broad digital workstreams and collaborate with stakeholders.
• Support the creation of annual media approaches.
• Develop relationships to be a key reference on the team.

Skills

Digital planning experience

Communication skills

Analytical skills

Project management

Attention to detail

Tools

CM360

DV360

Google Ads

Google Analytics

Meta Business Manager

Excel

PowerPoint

Job description

BRAND

Spark Foundry

Job Function

Client Management

Location

London, United Kingdom

Experience Level

Intermediate

Workplace Type

Hybrid

Company Description

PlatformGSK is a bespoke Publicis Media agency proposition for GSK. It is a data and technology driven communications proposition centered on our client's growth. Publicis Media have worked with GSK for the past 4 years as part of a growing partnership spanning 45+ markets across media, creative, data, and technology.

Publicis Media focuses on the power of the modern media landscape to drive one-to-one consumer engagement at scale. Publicis Media creates value for clients through global media agency brands and scaled capabilities across investment, strategy, insights and analytics, data and technology, commerce, performance marketing and content.

Our team is deliberately diversified—experts in strategy, data, creative, media, and tech working seamlessly across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke, and inspire. We are endlessly curious and fully transparent, always examining real human behaviour to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes.

The pGSK Pharma team currently consists of 3 pillars—one supporting ViiV Healthcare, another supporting Vaccines and one supporting Corporate campaigns.

*ViiV Healthcare is a pharmaceutical company specializing in the development of therapies for HIV infection born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012.

Our Commitment

We celebrate diversity. Our people hold us accountable to our beliefs and via regular surveys and our grassroots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency.

As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion.

Overview

This Digital Integration Planning Manager role is critical to delivering best-in-class planning, activation, and execution for PlatformGSK and ViiV Healthcare. It sits at a cross-section between Global Planning and Strategy and Local Planning and Activation, providing an exciting opportunity to drive change for the ViiV global business.

Responsibilities

• Manage broad digital workstreams, collaborating with stakeholders across PlatformGSK, GSK, and external creative partners.
• Support the Account Director and wider team in the creation of annual and campaign-based media approaches.
• Creation and stewardship of media plans with the PGD activation team.
• Work with media partners and internal on activating media plans.
• Development and presentation of PCAs and other reporting requirements.
• Source new media partners to expand GSK and ViiV remit.
• Manage strategic workstreams including test and learn and management of strategic partnerships to maximise results and ensure adoption within business.
• Implementation of clear measurement and process to ensure planning, monitoring, and optimization of core business metrics.
• Support management of key client stakeholders across digital tasks and workstreams.
• Develop relationships with internal stakeholders to be seen as a key point of reference on the PlatformGSK team.
• Manage media owner relationships and serve as the go-to person for all digital platform guidance and support.

Qualifications

• Positive, solution-oriented attitude.
• Service clients daily, adhering to all Service Level Agreements (SLAs) to ensure smooth work flow.
• Deep understanding of clients’ business and ability to adapt services accordingly.
• Comprehensive knowledge of advertising constraints related to the client’s category.
• Maintain quality control of all client deliverables.
• Proactively manage client-related relationship issues and raise potential problems early.

Experience Required

• Demonstrated digital planning experience.
• Previous experience in digital planning and activation using tools such as CM360, DV360, Google Ads, Google Analytics, and Meta Business Manager.
• Strong understanding of media research, measurement, and insight tools.
• Strong analytical and problem-solving skills.
• Excellent communication skills, particularly explaining technical concepts to non-technical stakeholders.
• Ability to manage and prioritize multiple projects and tasks simultaneously.
• Attention to detail and analytical approach to achieving objectives.
• Proficient in Excel and PowerPoint.
• Project management and stakeholder engagement skills.
• Highly organized with a track record of delivering projects on time.
• Solution-driven mindset and innovative performance delivery.

Benefits

• Opportunity to work anywhere in the world where a Publicis office exists, up to 6 weeks a year.
• Two additional paid leave days for well-being and self-care.
• 24/7 helpline (Help@Hand) with remote GP, mental health support, CBT, and wellbeing content.
• Family-friendly policies including 26 weeks full pay for maternity, adoption, and shared parental leave.
• Flexible working, bank holiday swap, and birthday day off.
• Local discounts at Soho Friends, Westfield White City, and Television Centre.

Work Environment

Publicis Groupe operates a hybrid pattern with full-time employees expected to be office-based three days a week.

EEO Statement

We are supportive of all candidates and are committed to providing a fair assessment process. If you have circumstances that may affect your assessment, please inform your Talent Acquisition Partner so we can discuss reasonable adjustments. Rest assured, disclosing this information will not impact your treatment in our process.