Global Head of Pro

Charlotte Tilbury Beauty; Greater London; Hybrid; GBP 120,000 - 170,000; Full time

Benefits offered by this job

Hybrid model

25 days holiday (plus bank holidays)

Product discount

Pension and life assurance

Medicash

Job summary

Charlotte Tilbury Beauty is seeking a Global Head of Pro to own the worldwide Pro Programme for makeup artists and beauty professionals. You will drive recruitment, activation, and retention, shaping eligibility, benefits, and commercial terms to grow active membership and revenue.

You will partner with Education, PR, Events and regional teams to execute a scalable strategy, delivering governance and measurable outcomes across markets while maintaining programme integrity.

Qualifications

• Significant experience within loyalty, membership, CRM, customer engagement, professional programmes or B2B customer strategy roles.
• Experience operating within a global, multi‑market retail, beauty, luxury, consumer or eCommerce environment.
• Proven success managing customer or membership programmes with clear ownership of commercial targets and growth objectives.
• Experience working with professional audiences, trade customers, industry partners or ambassador networks would be highly advantageous.
• Familiarity with customer data platforms, CRM platforms, marketing automation tools and business intelligence reporting solutions

Responsibilities

• Own the global pro strategy, annual business plan, budget, forecast and performance targets across revenue, profitability, recruitment, active membership, activation, frequency, AOV, category mix and retention.
• Define and continuously strengthen the pro proposition, including eligibility, commercial terms, member benefits, exclusive access, education, products, services, recognition and reasons to remain active.
• Build and deliver the global pro recruitment strategy, working with regional teams, Education, PR, Events, academies and Pro Artist ambassadors to recruit verified professionals at scale.
• Own the end‑to‑end pro member lifecycle and set the requirements for onboarding, activation, replenishment, retention, reactivation and VIP development, partnering with CRM and Customer Contact Strategy for execution.
• Lead the pro‑specific commercial calendar across NPD, core franchises and professional moments, defining the relevant assortment, bundles, offers, tools, accessories, merchandise, exclusives and bulk‑purchase opportunities.
• Develop strategic relationships with beauty academies, professional bodies, industry events and approved B2B partners to increase recruitment, programme reach and commercial value.
• Own the pro member experience and programme governance, including application and approval standards, account access, service levels, programme terms, compliance and the resolution of structural member issues.
• Lead and develop the Global Pro Programme Coordinator, using performance data, member insight, AI and automation to identify priority professional cohorts, improve programme processes and convert opportunity into clear commercial action.

Skills

Loyalty programmes

CRM systems

Customer engagement

B2B strategy

Multi‑market experience

Tools

Customer data platforms

Marketing automation tools

BI reporting tools

Job description

About Charlotte Tilbury Beauty

Founded in 2013 by world‑renowned makeup artist and beauty entrepreneur Charlotte Tilbury CBE, Charlotte Tilbury Beauty has transformed the global beauty industry with one mission: to empower everyone, everywhere to look and feel like the most confident version of themselves. With our easy‑to‑use, easy‑to‑choose, easy‑to‑gift icons, we've become one of the most talked‑about beauty brands on the planet - and the magic is only growing.

Founded in 2013 by world‑renowned makeup artist and beauty entrepreneur Charlotte Tilbury CBE, Charlotte Tilbury Beauty has transformed the global beauty industry with one mission: to empower everyone, everywhere to look and feel like the most confident version of themselves. With our easy‑to‑use, easy‑to‑choose, easy‑to‑gift icons, we've become one of the most talked‑about beauty brands on the planet - and the magic is only growing.

About Charlotte Tilbury Beauty

Today, we're a global beauty phenomenon, scaling at record speed across 50+ markets with over 3,000 Dream Team members bringing the Tilbury magic to life every single day.

Across the world, our Retail Teams and Magic Offices work hand‑in‑hand to shape the Charlotte Tilbury experience - from the glamour of London and the style capitals of Europe, to the energy of the Americas, the vibrant beauty hubs of the Middle East and the fast‑growing innovation centres across APAC.

Every region brings its own sparkle, culture and community, creating the unmistakable magic of Team Tilbury.

We're bold. We're disruptive. We're powered by creativity, innovation and industry‑leading tech.

And as we continue to break records across countries, channels and categories, we're looking for extraordinary talent to join us.

About The Role

The Global Head of Pro is the single accountable owner of Charlotte Tilbury's global Pro Programme: a dedicated, verified professional membership and revenue channel for makeup artists and approved beauty professionals. The role owns the Pro proposition, commercial plan, member journey and operating model—from recruitment and verification through activation, purchase, retention and VIP development. It is accountable for growing active professional membership, revenue, purchase frequency, basket value, category breadth and long‑term member value while protecting programme integrity, profitability and professional relevance.

As Global Head of Pro you will

• Own the global pro strategy, annual business plan, budget, forecast and performance targets across revenue, profitability, recruitment, active membership, activation, frequency, AOV, category mix and retention
• Define and continuously strengthen the pro proposition, including eligibility, commercial terms, member benefits, exclusive access, education, products, services, recognition and reasons to remain active
• Build and deliver the global pro recruitment strategy, working with regional teams, Education, PR, Events, academies and Pro Artist ambassadors to recruit verified professionals at scale
• Own the end‑to‑end pro member lifecycle and set the requirements for onboarding, activation, replenishment, retention, reactivation and VIP development, partnering with CRM and Customer Contact Strategy for execution
• Lead the pro‑specific commercial calendar across NPD, core franchises and professional moments, defining the relevant assortment, bundles, offers, tools, accessories, merchandise, exclusives and bulk‑purchase opportunities
• Develop strategic relationships with beauty academies, professional bodies, industry events and approved B2B partners to increase recruitment, programme reach and commercial value
• Own the pro member experience and programme governance, including application and approval standards, account access, service levels, programme terms, compliance and the resolution of structural member issues
• Lead and develop the Global Pro Programme Coordinator, using performance data, member insight, AI and automation to identify priority professional cohorts, improve programme processes and convert opportunity into clear commercial action

Who Will You Work With

Digital, Commercial etc

About You

• Significant experience within loyalty, membership, CRM, customer engagement, professional programmes or B2B customer strategy roles
• Experience operating within a global, multi‑market retail, beauty, luxury, consumer or eCommerce environment
• Proven success managing customer or membership programmes with clear ownership of commercial targets and growth objectives
• Experience working with professional audiences, trade customers, industry partners or ambassador networks would be highly advantageous
• Familiarity with customer data platforms, CRM platforms, marketing automation tools and business intelligence reporting solutions

Charlotte Tilbury is a fast‑paced, dynamic and ever‑evolving environment where agility, ambition and a passion for excellence help our teams thrive. We look for people who want to grow, innovate and be part of a truly global #DreamTeam.

While we outline the experience and skills we believe set candidates up for success, they're a guide - not a barrier. If you can demonstrate the capabilities needed for the role, we'd love to hear from you, whether you have more or less experience than listed.

Why join us?

• Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
• We're a hybrid model with flexibility, allowing you to work how best suits you
• 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
• Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
• Financial security and planning with our pension and life assurance for all
• Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
• Bring your furry friend to work with you on our allocated dog friendly days and spaces
• And not to forget our generous product discount and gifting!

At Charlotte Tilbury Beauty, our mission is to empower everyone, everywhere, to feel like the most beautiful and confident version of themselves. We bring this to life by welcoming people from diverse backgrounds, cultures, identities, and perspectives into our global team. A workforce that reflects the world around us helps us better serve our communities, our customers, our colleagues, and every candidate who takes part in our recruitment process.

Want a closer look at life at Charlotte Tilbury Beauty? Follow our LinkedIn page! For updates, stories, and behind‑the‑scenes moments.