Global Digital Experience Lead — Integrated Innovation

the LEGO Group

Greater London

Hybrid

Confidential

Full time

3 days ago

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Benefits offered by this job

Family care leave

Life and disability insurance

Wellbeing resources

Colleague discount

Bonus scheme

Hybrid work policy

Job summary

The LEGO Group is seeking a senior digital experience leader to shape future guest experiences across LEGOLAND attractions worldwide. You will partner with global creative teams to deliver innovative, on-brand digital experiences that connect creativity, technology, and LEGO storytelling across parks and attractions.

In this role you will guide digital experience design and integration from concept to delivery, aligning with brand standards and managing multiple stakeholders in a hybrid work

Qualifications

Strong background in digital experience design, digital product development, interactive technologies, or related disciplines.
Proven experience delivering digital experiences across brand and guest journeys.
Ability to apply brand principles within consumer-facing experiences.

Responsibilities

Deliver the LEGOLAND brand vision through digital experience projects and investment plans.
Lead integration of digital experiences across CPL products and attractions.
Partner with global teams to develop a test-and-learn approach for digital experiences.
Act as SME for digital experiences within LEGOLAND attractions and LBE category.

Skills

Digital experience design

Digital product development

Project leadership

Cross-functional collaboration

English communication

Job description

In this role you will guide digital experience design and integration from concept to delivery, aligning with brand standards and managing multiple stakeholders in a hybrid work

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