Global CRM Strategy and Journey Building Lead

Computer Futures / SThree Group; City Of London; Remote; GBP 70,000 - 81,000; Full time

Job summary

A global travel and tourism company is looking for a Global CRM Strategy and Journey Planner to enhance customer engagement and execute email campaigns. The ideal candidate will have expertise in Salesforce Marketing Cloud and strong data analysis skills. This role offers a competitive salary of up to £70,000 and flexible remote working opportunities, along with additional perks such as healthcare and travel discounts.

Benefits

BUPA healthcare

Travel discounts

10% annual bonus

Qualifications

• Expertise in SQL and AMPscript for Salesforce Marketing Cloud.
• Proficiency in designing and managing intricate email journeys.
• Solid grasp of data visualisation tools.

Responsibilities

• Plan customer journeys and execute email campaigns.
• Utilise data-driven reporting for lead conversion analysis.
• Gather strategic insights from Salesforce data.

Skills

Salesforce Marketing Cloud Expertise

Journey Builder Mastery

Data Analysis Proficiency

Tools

Power BI

Tableau

Excel

Job description

Global CRM Strategy and Journey Planner

Step into an exciting opportunity with a global travel and tourism company, where you can play a pivotal role in shaping customer experiences. As a Global CRM Strategy and Journey Building Lead, you will be instrumental in enhancing customer engagement, delivering personalised communication strategies, and driving significant revenue growth.

Key Responsibilities

The role combines customer journey planning and email campaign execution with data-driven reporting, lead conversion analysis, and strategic insights from Salesforce data to optimise engagement and revenue.

Essential Skills

• Salesforce Marketing Cloud Expertise: SQL and AMPscript
• Journey Builder Mastery: Expertise in designing and managing intricate email journeys is crucial. This includes audience segmentation, automation, and ensuring a personalised approach to customer communication.
• Data Analysis Proficiency: A solid grasp of data visualisation tools such as Power BI, Tableau, or Excel

Offered:

• Up to £70,000 per annum
• Flexible remote working
• 10% annual bonus
• BUPA healthcare
• Travel discounts

If you think you're the right fit for the role, please apply! No sponsorship provided!

To find out more about Computer Futures please visit www.computerfutures.com

Computer Futures, a trading division of SThree Partnership LLP is acting as an Employment Business in relation to this vacancy | Registered office | 8 Bishopsgate, London, EC2N 4BQ, United Kingdom | Partnership Number | OC387148 England and Wales