Global BMC Growth & Innovation Director

EY; Greater London; Hybrid; GBP 150,000 - 230,000; Full time

Benefits offered by this job

Hybrid work model

Total Rewards package

Paid time off

Job summary

EY is seeking a Global BMC Director to shape and drive the marketing strategy for Global Managed Services (GMS) on a global scale. You will lead cross-regional programs, influence senior stakeholders, and deliver integrated, data-driven campaigns that strengthen EY’s market position and commercial impact.

You will manage a high-performing BMC team, drive transformation in a complex matrixed organization, and ensure governance and budgetary discipline across marketing programs while collaborating

Qualifications

• Strong experience in B2B, technology-driven or solutions marketing.
• Proven ability to lead complex, global programs in a matrixed environment.
• Experience managing external agencies and delivering high-impact campaigns.
• Strong commercial acumen, including understanding of business models and market dynamics.

Responsibilities

• Define and lead a compelling, buyer-centric GMS value proposition.
• Set and oversee a global, insight-led content strategy and assets.
• Lead integrated marketing programs to drive pipeline growth.
• Act as trusted advisor to Global Managed Services leadership and other stakeholders.
• Lead and develop a high-performing BMC team and foster a strong performance culture.
• Drive adoption of new marketing approaches and continuous improvement.
• Own budget and governance for GMS marketing programs.
• Collaborate with wider BMC teams to drive shared outcomes.

Skills

B2B marketing

Global programs

Agency management

Commercial acumen

Strategic planning

Job description

EY is seeking a Global BMC Director to shape and drive the marketing strategy for Global Managed Services (GMS) on a global scale. You will lead cross-regional programs, influence senior stakeholders, and deliver integrated, data-driven campaigns that strengthen EY’s market position and commercial impact.

You will manage a high-performing BMC team, drive transformation in a complex matrixed organization, and ensure governance and budgetary discipline across marketing programs while collaborating