Full-Time TikTok Shop Expert (40h / week) | Fast-Growing E-Commerce Startup

Skinnify; Wigan; Remote; GBP 60,000 - 80,000; Full time

Job summary

A dynamic e-commerce brand in the UK is seeking a TikTok Shop Expert to scale their presence on TikTok Shop. This role involves developing sales strategies, managing influencer partnerships, and optimizing campaigns for maximum conversions. Ideal candidates will have strong experience in TikTok Shop management and a sales-driven mindset.

Benefits

100% remote work

Direct impact on brand growth

Ownership of TikTok Shop strategy

Qualifications

• Proven experience managing TikTok Shop campaigns.
• Strong ability to negotiate and collaborate with influencers.
• Sales-driven mindset focused on conversions.

Responsibilities

• Develop and execute strategies to maximize TikTok Shop sales.
• Identify and manage TikTok influencers.
• Monitor campaign performance and optimize in real-time.

Skills

Digital Marketing

Conversion Optimization

Influencer Management

Analytics

E-Commerce

Tools

Google Analytics

Google AdWords

Hybris

Magento

Job description

Only apply if you have proven experience managing TikTok Shop for a brand driving sales through influencer partnerships and creating high-performing campaigns. We’re looking for someone who understands TikTok's algorithm, Shop ecosystem and how to scale e-commerce brands through TikTok Shop.

Please apply here (required) :

About Skinnify

At Skinnify we’re reinventing fitness by integrating resistance into everyday. Just two years we’ve grown from 0 to 120,000 customers and we’re just getting started. Now we’re hiring a full-time TikTok Shop Expert (40 hours/week) to scale our brand on TikTok Shop – someone who can manage campaigns end-to-end, work with influencers, and turn our products into bestsellers.

Tasks

Your Responsibilities

• Develop and execute strategies to maximize TikTok Shop sales
• Identify, recruit and manage TikTok influencers who fit our brand
• Negotiate fair deals and prepare contracts with influencers
• Provide influencers with clear creative directions for product videos
• Monitor campaign performance, optimize in real-time and scale successful ads
• Use analytics and tools to track sales conversions and ROI
• Collaborate with the creative and marketing team to generate ad concepts
• Stay ahead of TikTok trends, platform updates and new growth opportunities

Requirements

What We’re Looking For

• TikTok Shop Expertise: You’ve managed and scaled TikTok Shop campaigns before
• Influencer Management: You know how to pick, negotiate and collaborate with the right creators
• Sales-Driven Mindset: You care about conversions, not vanity metrics
• Strong Negotiator: You’re confident handling influencer payments and contracts
• Analytical & Strategic: You can read data, spot patterns and make smart decisions
• Independent & Reliable: You deliver results without constant supervision
• E-Commerce Experience: Previous work with DTC or fitness / fashion brands is a big plus

Benefits

Why Join Skinnify

• Work on Your Terms: 100% remote. Work wherever you want.
• Be Part of a Hyper-Growth Brand: From 0 to 120,000 customers in just 2 years.
• Direct Impact: Your campaigns will drive revenue and brand growth.
• Ownership & Freedom: Take charge of TikTok Shop strategy and execution.
• Learn & Grow Fast: Work with high-performing creatives, strategists and marketers.

The Skinnify Story

Skinnify started when our founder Christian realized most women wanted to get in shape but lacked the time or motivation for regular workouts. After training with resistance bands he had an idea: what if resistance bands were built into leggings? The result: Resistance Band Leggings that make every step a workout. Since then we’ve launched sleeves, shoes and more. Our mission is simple: make fitness effortless by turning movement into exercise.

Skinnify’s Core Values

Innovation – We design groundbreaking clothing with built-in resistance.

Effectiveness – Our products help people burn more calories with every step.

Accessibility – We make fitness possible for everyone no matter how busy.

Fun – We make exercise effortless and enjoyable.

Quality – Durable, reliable and built to last.

Key Skills

• Digital Marketing
• Marketing
• Google Analytics
• Growing Experience
• Conversion Optimization
• Google AdWords
• Hybris
• Magento
• Account Management
• SEO
• E-Commerce
• Analytics

Employment Type: Full Time

Experience: years

Vacancy: 1