Fractional CFO

SF Recruitment; West Midlands; On-site; GBP 150,000 - 200,000; Part time

Job summary

A recruitment agency in the West Midlands seeks an experienced Fractional CFO to provide strategic financial leadership on a part-time basis. The ideal candidate will have proven experience in B2C eCommerce and a strong commercial acumen, capable of translating financial data into strategic recommendations. This role offers a chance to work closely with business stakeholders in an ambitious environment.

Qualifications

• Proficient in providing strategic financial leadership.
• Ability to translate financial data into strategic recommendations.
• Comfortable partnering with business owners and investors.

Responsibilities

• Shape financial strategy and strengthen reporting.
• Support capital allocation decisions.
• Position the business for sustainable growth.

Skills

Proven experience in B2C eCommerce

Strong commercial acumen

Strategic and operational capabilities

Job description

I am currently working with the investors of a rapidly expanding B2C eCommerce business in the West Midlands as they progress through an exciting phase of growth. To support this next stage, the company is seeking an experienced Fractional CFO to provide strategic financial leadership on a flexible basis.

In this role, you will work closely with the business owners and investors, providing clarity, confidence, and commercial insight. You will shape financial strategy, strengthen reporting and forecasting, support capital allocation decisions, and ensure the business is positioned for sustainable and scalable growth.

Key Requirements

• You must have proven experience within a B2C eCommerce space
• Strong commercial acumen with the ability to translate financial data into strategic recommendations
• Demonstrated success partnering with founders, business owners, and investment stakeholders
• A hands‑on, pragmatic approach, comfortable operating at both strategic and operational levels

If you are a commercially focused finance leader seeking a part-time strategic role within an ambitious, founder‑led environment, I would be pleased to discuss this opportunity with you.