Founding Product Designer

JAAQ; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A mental health and wellbeing platform is seeking a Founding Product Designer/Researcher to join their team in London. The role involves leading UX design across JAAQ’s products, shaping user experiences, and collaborating with various teams. The ideal candidate has over 5 years of experience in UX design, particularly in SaaS, and a passion for designing ethical, AI-driven experiences. Competitive benefits and equity options are included.

Benefits

Private Medical Healthcare

Gym Membership

Professional Development Budget

Breather Days

Qualifications

• 5+ years of UX design and research experience in SaaS or data-rich environments.
• Strong skills in creating prototypes and component libraries.
• Passion for ethical AI experiences.

Responsibilities

• Lead design research and insights to shape product direction.
• Craft user flows and high-fidelity prototypes.
• Build a unified design system for JAAQ products.
• Define intuitive interaction patterns across platforms.
• Collaborate with senior leadership on strategy.

Skills

End-to-end product design

UX design and research

Building scalable systems

Collaborative communication

Autonomous operation

Job description

About JAAQ

JAAQ (Just Ask A Question) is a pioneering mental health and wellbeing platform that leverages interactive video technology and AI to provide users with access to insights from world‑leading experts and individuals with lived experiences. Our mission is to help the mental health of one billion people and democratise mental health support, making it accessible, engaging and stigma‑free for everyone.

We are B2B2C with a growing consumer facing platform with goals to reach millions of MAU every month, currently in over 90 markets with the UK and US as our primary focusses. We also have a growing range of B2B propositions ranging from JAAQ Studio to JAAQ for business with more propositions launching through 2025. Our ambitions are big and unmatched in the mental health and wellness space. Our platforms have answered over 2 million questions and we work with over 350 (growing every week) doctors and clinicians, celebrities and people with lived experience. Want to help a billion minds? Read on…

And want to get a real feel for JAAQ? Look no further…

What we’re looking for

We’re looking for a go-getting Founding Product Designer/Researcher who thrives in ambiguity and loves building things from scratch. Someone who sees problems early, shapes direction quickly, and leads design with confidence and clarity.

You’ll be joining a small but mighty product & design team working across JAAQ’s entire product ecosystem — from consumer experiences, to enterprise tools, to creator workflows, to our SDK. As a founding designer, you’ll define how design works at JAAQ, influence how the team grows, and set the bar for craft, systems, safety, and innovation across multiple products.

If you’re excited by a blank canvas, by the challenge of unifying multiple products, and by designing at the intersection of AI, mental health, and scalable systems — you’ll thrive here.

We’d love to hear from you if you have:

• 5+ years of hands‑on UX design and research experience across SaaS, platforms, or data‑rich products.
• Strong end‑to‑end product design skills — from discovery to high‑fidelity prototypes.
• Experience building reusable systems, component libraries, or SDKs.
• A passion for designing safe, ethical, explainable AI experiences.
• Confidence operating autonomously in early‑stage environments — you bring structure, not wait for it.
• A collaborative, communicative approach that aligns Product, Engineering, Content, and Clinical teams.

What you’ll be doing day to day

As our Founding Product Designer/Researcher, you’ll have full ownership of design and research across JAAQ’s entire portfolio — shaping how millions of people, partners, clinicians, and creators experience the JAAQ platform.

• Lead discovery and research: design research plans, run interviews, test prototypes, and drive insights that shape product direction.
• Design end‑to‑end experiences: craft flows, wireframes, and high‑fidelity prototypes across web, app, SDK, and dashboard surfaces.
• Create scalable systems: build a unified design system and component library used across multiple JAAQ products.
• Define structure and patterns: own IA, navigation, and cross‑product interaction patterns that make JAAQ feel coherent and intuitive.
• Translate complexity into clarity: work with AI and clinical teams to turn sensitive and technically complex concepts into experiences that feel safe, human, and empowering.
• Shape how design leads at JAAQ: run workshops, facilitate alignment, and ensure insights and user value sit at the centre of our roadmap.
• Collaborate with senior leadership in Technology, Sales, Marketing: contribute to strategic discussions that influence our Company strategy & Product roadmap

You’ll be the architect of the user experience across the entire JAAQ platform, influencing not just what we build — but how we build, scale, and design for mental health at a global level.

Why Join JAAQ?

• Be part of a mission‑driven organisation making a tangible difference in mental health accessibility.
• Collaborate with a passionate, innovative, and supportive team.
• Opportunity to shape the content landscape of a rapidly growing platform.
• Competitive compensation, outstanding benefits package and equity options - a chance to own the future of JAAQ.
• Private Medical Healthcare / Gym Membership / Professional Development Budget
• Breather Days (for when you need to take time out at short notice to rest and recoup)

JAAQ is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.