Floating Creative Strategist

Soar With Us; Manchester; Hybrid; GBP 38,000 - 45,000; Full time

Job summary

A leading creative agency in the UK is looking for a Floating Creative Strategist to support their strategy team across various high-growth D2C brands. In this role, you'll assist in developing performance creative strategies for Meta and TikTok, turning analytics into actionable insights. The ideal candidate will have 1-2 years of relevant experience and a keen interest in creative strategy. This position offers a hybrid work model with opportunities for career progression.

Benefits

27 days holiday + your birthday off

Hybrid working

Private health & dental insurance

Qualifications

• 1-2+ years of experience in paid social, creative strategy, or performance marketing.
• Genuine interest in Meta/TikTok ads and understanding conversions.
• Proactive mindset with an eagerness to learn.

Responsibilities

• Assist in developing performance creative strategies across Meta and TikTok.
• Help turn creative performance data into insights and testing opportunities.
• Support concepting, scripting, and briefing for UGC and paid social assets.

Skills

Paid social experience

Creative strategy

Analytical instincts

Clear written communication

Organizational skills

Job description

Overview

Function: Meta Ads | Performance Creative | Creative Testing Support
Reports to: Head of Performance
Location: Remote Working | Optional Access to a Central London HQ
Compensation: £38,000 - £45,000

The Role

We’re looking for a Floating Creative Strategist to support our creative strategy team across a range of fast-growing D2C brands. Rather than owning accounts end-to-end, you’ll float across clients — helping with ideation, scripting, briefing and performance analysis — while learning how world-class performance creative is built, tested and scaled.

This is a perfect role for someone early in their creative strategy journey who wants to develop deep platform knowledge, sharpen their understanding of what makes ads convert, and grow quickly in a high-performance agency environment.

You’ll work closely with senior strategists, designers, producers, media buyers and account managers to help deliver consistently excellent creative output across Meta and TikTok.

What You’ll Support

• Assist in developing performance creative strategies across Meta and TikTok.
• Help turn creative performance data into insights and testing opportunities.
• Support concepting, scripting and briefing for UGC and paid social assets.
• Write clear creative briefs for creators and internal production teams.
• Contribute to structured creative testing roadmaps across accounts.
• Collaborate with account managers to ensure creative output is aligned and delivered smoothly.
• Help monitor trends, hooks, formats and platform updates.
• Support presentation prep for client reporting and creative recommendations.
• Manage multiple supporting tasks across clients with clarity and attention to detail.

What Success Looks Like (First 36 Months)

• You confidently support strategy delivery across several client accounts.
• Your ideas and briefs contribute to improved creative performance.
• Senior strategists and media teams rely on your organisation and input.
• You build a strong understanding of creative testing principles.
• Your briefs and scripts become faster, clearer and more conversion-led.
• You grow into increasing ownership over creative thinking and output.

Youll Thrive Here If You Have

• 1-2+ years experience in paid social, creative strategy, content or performance marketing (agency experience bonus).
• A genuine interest in Meta/TikTok ads and what drives conversions.
• Strong analytical instincts - you enjoy understanding why creative works.
• Clear written communication and an eye for detail.
• A proactive mindset and eagerness to learn from a high-performing team.
• An interest in buyer psychology, storytelling and performance-driven content.
• The ability to juggle multiple tasks across clients and stay organised.

Who You Are (Mindset & Attitude)

• You’re curious, coachable and hungry to improve.
• You take pride in doing the basics exceptionally well.
• You’re solutions-focused and enjoy collaborating with others.
• You care about performance, not just aesthetics.
• You’re excited by fast-paced work and ambitious client goals.
• You want to grow into a leading creative strategist over time.

Benefits

• Client Portfolio: A diverse roster of leading D2C and e-commerce brands
• Career Growth: Fast progression in a rapidly scaling agency
• Time Off: 27 days holiday + your birthday off
• Flexibility: Hybrid working + up to 30 days working abroad
• Wellbeing: Private health & dental insurance
• Culture: Regular team socials, a happiness-driven environment
• Workspace: Beautiful, collaborative HQ in Oval, Central London